Summer 2024 Internship - Intern, Retail Brand Development - UP&E

Company Description

Universal Products & Experiences

Universal Products & Experiences (UP&E) globally drives the expansion and elevation of NBCUniversal’s iconic collection of brands, intellectual properties, characters, and stories based on the company’s extensive portfolio of properties created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. The division executes this through innovative physical and digital products, engaging retail and product experiences across our expansive global theme park destinations (for both owned and 3rd party IP), location-based venues, e-commerce product platforms, and retailers around the world. Along with global brand strategy and creative, UP&E’s three lines of business include Consumer Products, Games and Digital Platforms, as well as Theme Parks Products & Retail. UP&E is a division of Universal Destinations & Experiences, part of NBCUniversal, a subsidiary of Comcast Corporation. https://www.universalproductsexperiences.com/. 

Universal Products & Experiences is committed to attracting and retaining a diverse workforce of the highest caliber. We are committed to fostering equitable and inclusive environments that honor the experiences, perspectives, and uniqueness of each colleague.

Summer 2024 Internship Program

See yourself at UP&E! Be a part of our intern community, a diverse group of curious and passionate trailblazers who we believe are the future of our industry. 

The NBCUniversal Products & Experiences Internship Program allows students to unlock their potential by contributing to big projects in meaningful ways that matter. To thrive as an NBCU intern, you are ready to bring your passion for media, entertainment, and technology along with your desire to learn each day. 

Your professional development is important to us. Interns receive career guidance, leadership connections, and networking opportunities!

Eligibility

To qualify for this internship, candidates must meet the following criteria:

• Currently enrolled in an accredited undergraduate or graduate program (Business, Marketing or a related field).
• Rising Sophomore and above required (30 Credits or more).
• Available to work onsite a minimum of 3 days a week.

Important Details 

• Applications Open: February 2nd - March 8th.
• Program Dates: June – Aug (10 weeks).
• Full-time Los Angeles based role.

Pro Tip: Submit your application as soon as possible – don't delay!

To Apply

• Submit a one-page resume that outlines your work experience, education, accomplishments, your graduation month /year and major.
• Submit a cover letter that highlights your passion for Universal Products & Experiences and a summary of your qualifications for your internship of choice. (1 page or less)
• Upload a transcript that confirms your status as an actively enrolled student in an accredited degree-granting program. (unofficial transcripts are fine) and your current GPA.
• Design Roles: Submit an updated portfolio with password. PDF format preferred.

Job Description

Responsibilities

• Analyze market trends, consumer data for each franchise by retailer, and internal positioning of franchises/properties to identify risks/opportunities.  

• Make strategic recommendations for brand execution at retail to maximize profitability and build brand equity. 

• Maintains a thorough understanding of the retail marketplace, consumer, and regional differences to identify market trends and competitive opportunities. 

• Develop materials distilling the above information into pitch materials for the retail team to present to buyers.  

• Partner with category team to identify and maximize opportunities at retail for NBCUniversal franchise and property merchandise aligning to retail channel strategy. 

• Support communication of retail brand plan and strategic direction for execution at retail to the sales team. 

Qualifications

Qualifications/Requirements 

• Currently enrolled in a relevant undergraduate or graduate program, pursuing a degree in business, marketing, or a related field. 

• Strong analytical and problem-solving skills, with the ability to analyze data and draw actionable insights. 

• Excellent communication and presentation skills, with the ability to distill complex information into clear and concise materials. 

• Demonstrated knowledge of retail mar