Manager of Customer Marketing

Redefine the future of customer experiences. One conversation at a time.

We’re changing the game with a first-of-its-kind, conversation-centric platform that unifies team collaboration and customer experience in one place. Powered by AI, built by amazing humans.

Our culture is forward-thinking, customer-obsessed and built on an unwavering belief that connection fuels business and life; connections to our customers with our signature Amazing Service®, our products and services, and most importantly, each other. Since 2008, 100,000+ companies and 1M+ users rely on Nextiva for customer and team communication.

If you’re ready to collaborate and create with amazing people, let your personality shine and be on the frontlines of helping businesses deliver amazing experiences, you’re in the right place. 

Build Amazing - Deliver Amazing - Live Amazing - Be Amazing

 

Are you passionate about storytelling, customer advocacy, and leveraging compelling customer narratives to drive business impact? If so, we’d love to have you join our team! In this role, you’ll collaborate closely with marketing, sales, analyst relations, customer success, product teams, as well as corporate communications and social media, ensuring our customer evidence initiatives align with and support broader business goals.

Role Overview:
As the leader of our Customer Evidence Program, you’ll be responsible for capturing, curating, and promoting impactful customer stories that showcase the value and outcomes of our solutions. Your work will play a key part in supporting sales, marketing, and thought leadership efforts, ensuring that these success stories resonate through every channel.

What your day-to-day looks like

• Build and Manage the Customer Reference Program: Recruit customer advocates, maintain a centralized database, and grow a strong pipeline of customer stories
• Create Compelling Customer Stories: Work with customers to develop testimonials, evidence case studies that go deep into ROI and impact, videos, and other engaging content
• Distribute Customer Evidence: Share stories across social media, websites, email campaigns, and events, ensuring maximum impact
• Support Sales Teams: Provide easy access to customer stories and train teams on how to use them effectively during the sales process
• Manage Review Sites: Monitor reviews, analyze trends, and drive campaigns to gather new feedback
• Develop a Customer Speaker Bureau: Identify and prepare customer advocates for speaking opportunities at events and thought leadership forums

You’ll know you're successful when: 

• Customer Stories Deliver Impact: Customer evidence is actively driving marketing campaigns, sales wins, and thought leadership initiatives
• Advocacy Program Thrives: A growing pipeline of customer advocates supports key business goals across marketing and sales
• Content Resonates: Case studies, testimonials, and multimedia content are widely shared and valued across channel.
• Sales Teams Are Empowered: Sales teams easily access and confidently use customer stories to influence prospects and close deals
• Review Sites Reflect Positive Trends: Ratings and reviews on platforms like G2 or TrustRadius improve, with a steady influx of new, high-quality reviews driven by proactive campaigns

Qualifications and Skills:

• 5-8 years of experience in customer advocacy or evidence programs in B2B SaaS
• Experience in contact center and/or customer experience is a plus
• Strong storytelling, writing, and narrative-building skills
• Proven ability to engage customers and lead cross-functional initiatives
• Excellent communication, organization, and project management skills
• Proactive and detail-oriented, with the ability to balance strategy and execution

Join Our Team:
If you’re excited about the opportunity to shape how we tell our customers’ stories and champion their successes, we invite you to apply. Help us elevate our customer advocacy efforts and make a meaningful impact on our business!

Nextiva DNA (Core Competencies)

Nextiva’s most successful team members share common traits and behaviors:

• Drives Results: Action-oriented with a passion for solving problems. They bring clarity and simplicity to ambiguous situations, challenge the status quo, and ask what can be done differently. They lead and drive change, celebrating success to build more success.
• Critical Th