Media Director, Social
Critical MassAbout the role
MEDIA DIRECTOR, SOCIAL
As the Media Director, Social you are responsible for the management, leadership and evolution of the online social for a group of Critical Mass’ accounts. This role will be responsible for Owning key client relationships for all aspects of paid social – ensuring trust in agency and team to drive data-driven results
Client Management
- Assisting Director with receipt and disseminating ongoing client deliverables as well as ad hoc requests
- Running point on long term strategic plans respective of the client’s business goals including but not limited to annual and quarterly planning, QBRs and EOC reports
- Facilitating and leading in person meetings on a monthly/quarterly basis to build and maintain a deep-rooted partnership driving excitement for paid social opportunities
- Leading the development and execution framework of innovative paid social media plans respective of client objectives
- Demonstrating ability to present strategies, plans and pitches to all level of clients
- Bringing new proactive ideas to help meet client goals and grow business
Team Management
- Developing, training, coaching and motivating team of Assistants, Strategists, and Supervisors
- Fostering the highest level of understanding of the inner workings of the account and client needs to be able to provide continued direction to the junior members of the team
- Establishing oneself as the social media expert and act as a resource for advisory for the team
- Continually working with Director to identify gaps in resources and reallocate based on client needs
- Helping design and driving excellent quality control checks and ensure they are adopted and implemented
- Driving ongoing communication and processing between internal as well as external stakeholders to collectively attain client objectives
- Working closely with the supervisor to properly manage team’s bandwidth, redistributing work as needed
- Working closely with the supervisor to help prioritize tasks fluidly based on client direction
- Demonstrating appropriate judgment through proper escalation and strong problem-solving skills
- Prioritizing and managing priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team
Strategy & Analytics
- Possessing capability to tell a story through analyzing and applying data trends
- Constructing data driven decks that display performance and optimization/future planning considerations
- Recommending innovative strategic and media tactics consistent with media and content briefing
- Building and maintaining strong relationships with vendors, including Facebook, Twitter, LinkedIn, Snapchat, etc.
- Working closely with the Digital and Strategy leads to foster synergies between social and digital opportunities
- Proactively seeking out for media opportunities and/or industry news to develop sharp and up-to-date approach to media planning, and disseminate across the team
- Working together with the management to identify and grow incremental business opportunities
- Helping identify test and learn opportunities in line with client business objectives
You have:
- 7+ years of experience in a complex, technical product environment, including at least 3 years of management experience
- In-depth understanding of social media campaign management and optimization practices
- Experience leading large accounts within an agency in an integrated fashion (collaboration, data-sharing, co-leading efforts focused on client satisfaction, growth, performance vs KPI’s)
- Exceptional ability to manage and develop a cohesive team in a fast-paced environment while maintaining a high level of stress tolerance
- Excellent relationship-building with internal and external stakeholders
- Ability to thrive in start-up environment with high client demands
- Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view
- Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills.
- High levels of integrity, autonomy, and self-motivation
The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 4 days a week. The
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