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Director of Marketing - Carrier Sales (T-Mobile)
Samsung ElectronicsUnited Statesfull_timeVerifiedPosted 17 Oct 2024
💰 $225,000/yr($208,000/yr – $225,000/yr)
About the role
Position Summary
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks and digital displays. As an eleven-time winner of EPA’s ENERGY STAR® Partner of the Year Award for Sustained Excellence, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices and operations.People | Excellence | Change | Integrity | Co-prosperity
The Director of Marketing reports to the T-Mobile account VP/GM and is responsible for developing, coordinating and implementing marketing strategies for the T-Mobile account team. We’re looking for a best-in-class marketer: someone with strong communications skills, a data-driven mindset and a passion to lead a high-performance account marketing team. To be successful, you will have experience managing and developing marketing programs, preferably in the mobile telecommunication field. You will possess leadership skills to grow and develop your team with optimal results. You will be adaptive, a good listener, able to work in a fast paced environment collaborating with your cross functional colleagues while focusing on T-Mobile, as our customer.
As a Samsung Marketing Director, you will champion our mobile products and work closely with your fellow marketing colleagues to help build and manage marketing programs that support product launches and on-going sellout at T-Mobile. You will bring your passion and creative thinking to improve our go-to-market processes and ensure all marketing programs are as efficient and effective as possible.
Our ideal candidate will have an education in marketing and an understanding of Product Marketing with a focus on performance metrics. You will possess knowledge about the mobile industry, mobile products, the carriers and their networks. You will have working knowledge of principals that drive business such as budget management, supply and demand, price and promotion and performance and analysis.
Role and Responsibilities
Role & Responsibilities
- Be a positive, cooperative and proactive contributing member of the Samsung T-Mobile account leadership team.
- Develop, coordinate and implement national and regional marketing plans balancing Samsung and T-Mobile’s objectives.
- Negotiate media funding based on sell-out metrics while maintaining a strong working relationship with T-Mobile’s marketing team.
- Serve as primary SEA marketing interface to customer’s product marketing, marketing communications, and public relations teams.
- Manage a team of four to drive all marketing-based sellout programs and reporting.
- Monitor, evaluate and report on the competitive environment. Formulate tactics to anticipate and respond to the competition.
- Work with Sales and Category Management to ensure Samsung revenue and profit goals are achieved.
- Work with Business Operations and Finance partners to secure funding for new marketing programs through business case development and internal sell-in.
- Contribute to PowerPoint slide preparation for marketing and product launch storytelling.
Minimum Qualifications
- A Bachelor's Degree in business, marketing or economics. Advanced degree highly preferred.
- At least 12 years combined experience in product and customer marketing experience in Consumer Electronics, CPG, Retail or other relevant industry. Mobile telecom industry is a plus.
- An expert in customer/ channel marketing strategy with strong experience in leveraging consumer and shopper marketing insights, retail and merchandising strategy in order to drive win/win solutions with customers.
- At least 5-7 years building and leading high-performance marketing teams.
- Highly organized/detail oriented.
- Polished and effective verbal and written skills.
- Strong relationship management with key customers.
- Proven experience building and managing marketing programs that drive sales growth.
- Proven experience leading meetings, organizing people and processes.
- Ability to ideate new concepts and creative problem solve a must.
- Above average MSFT office skills with focus on PowerPoint slide building.
- Experience with Adobe Acrobat preferred.
- Budget management and Excel proficiency.
- Must be able to write
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