Strategic Account Manager - PGA Tour Superstore

The Strategic Account Manager is a key driver in maximizing the sale of TaylorMade (TM) branded golf products and services at our key strategic retail partner, specifically PGA Tour Superstore (PGA TSS). To be successful, the individual must establish and maintain individual relationships with all key employees at PGA TSS headquarters. This individual stays connected and understands the TM performance and brand presence across all retail locations nationally in order to maximize TM product sales and marketing efforts. This position will be based onsite at our headquarters in Carlsbad, California, or out of a home office in Atlanta, Georgia (Carlsbad preferred).

Essential Functions and Key Responsibilities:

• Develop strategic partnership with PGA TSS as primary liaison for the TM business. Successfully sell and promote TM products and services while maximizing PGA TSS potential.  Achieve both short and long-term objectives for increased sales growth and profitability.
• Educate and inform PGA TSS about TM products to assure growth, increase sell-through, product/service development and quality control. Represent company at key PGA TSS events including product training to support teams or in-store personnel where necessary.
• Maintain open communications between TM and PGA TSS. Establish professional customer/vendor relationship, with appropriate PGA TSS personnel across all departments.
• Develop and maintain strong business relationships with all internal TM departments including outside sales, customer service, credit, finance, product, operations and marketing to facilitate best service to PGA TSS.
• Communicate weekly business updates with summarized trend analysis. Identify product and marketing opportunities and work with internal product/sales/marketing teams to develop and implement programs to increase sales.
• Complete monthly, quarterly, and annual forecasts & ad-hoc reporting to drive understanding, risks and opportunities. Provide information on time and with extreme accuracy, accurately manage the order book to consistently align with forecast submissions.
• Consistently analyze, track and evaluate booking performance based on TM goals.
• Evaluate and provide recommendations internally based on competitive product and marketing scenarios at retail.
• Effectively communicate sales programs, policies, and procedures to PGA TSS to help achieve TM objectives.
• Manage PGA TSS marketing calendar and initiatives, maintaining co-op spend within budget and work collaboratively with the internal and customer retail marketing teams.  
• Perform frequent field visits to PGA TSS retail locations to view TM and competitor merchandising/marketing initiatives. Provide reports to management and recommend additional initiatives to increase sales.
• Collaborate with Regional Sales Managers to influence territory representation within PGA TSS retail locations. Plan and manage the field service effort and activities across all stores for PGA TSS (thru TM field representatives) in order to maximize retail sell thru.
• Provide continuous communication to TM field sales personnel including in market execution priorities, retail marketing plans, pricing, and overall trends.
• Perform other responsibilities as required.

Knowledge and Skills Requirements:

• Outstanding communication skills, both verbal and written.
• Demonstrated ability to understand financials and forecast account business on a monthly, quarterly and annual basis.
• Proven ability to operate and influence cross functionally.
• Excellent overall knowledge of TaylorMade products.
• Organization & Time Management Skills.
• Proficiency in Microsoft Office (Excel, Word, PowerPoint).
• Ability to effectively present information and ideas to varying levels inside and outside the organization.

Education, Work Experience, and Professional Certifications:

• Bachelors’ Degree in Business, Marketing or related field of study
• 5-10 years previous experience in outside sales within the golf industry.
• Previous national account experience preferred.

Work Environment / Physical Requirements:

• Flexibility in days and hours available for work; including evenings and weekends and holidays when required. 
• Must be able to live within the Atla