Principal FinOps Evangelist/Advocate

Role Overview

The Principal FinOps Evangelist will serve as a senior thought leader and public advocate for DoiT Cloud Intelligence™, driving its adoption and reputation in the FinOps community. In this individual contributor role, you will combine your deep FinOps expertise with outstanding communication skills to champion DoiT’s Cloud Intelligence platform as the premier solution for cloud cost management and optimization. 

You’ll engage with industry forums, conferences, and enterprise clients to highlight how DoiT’s context-aware, multi-cloud intelligence platform—fusing smart automation with human expertise—delivers superior outcomes over other tools in the market.

This is a strategic, outward-facing position (not a line management role) for a seasoned FinOps practitioner who can comfortably interface at all organizational levels, from engineers to CFOs and CIOs reporting directly to our Chief Product Officer. The role is remote-friendly, however, it requires considerable travel (approx 35%) for conferences, events, and on-site client engagements to evangelize DoiT Cloud Intelligence and FinOps best practices around the world.

Key Responsibilities

• Industry Advocacy: Champion the principles of FinOps and cloud cost optimization in the community. Engage with the FinOps Foundation and related forums as a credible expert (FinOps Foundation membership or ambassador status a plus) to educate organizations on FinOps maturity and how DoiT’s platform aligns with and exceeds FinOps framework standards.
• Thought Leadership & Evangelism: Act as the public face of DoiT Cloud Intelligence in the FinOps space, speaking at industry conferences (e.g. FinOps X, AWS re:Invent, Google Cloud Next events) and webinars to share insights and best practices. Publish high-quality thought leadership content (white papers, blog posts, case studies) on cloud financial management and how DoiT’s solutions drive innovation and efficiency.
• Competitive Positioning: Develop a deep understanding of competing FinOps and cloud cost management tools (e.g. Apptio Cloudability, VMware CloudHealth/Aria Cost, CloudZero, native AWS/Azure cost tools). Continuously analyze and articulate DoiT Cloud Intelligence’s advantages over other solutions, emphasizing unique features like its context-aware multi-cloud analytics, fusion of automation with human cloud expertise, and FinOps Certified Platform status. Equip sales and marketing teams with clear positioning strategies and competitive insights.
• Content Creation: Produce compelling content that demonstrates thought leadership and DoiT’s value proposition. This includes authoring blog articles, research reports, and technical guides on cloud cost management, as well as creating slide decks for executive briefings, webinars, video and social media posts. Ensure all content highlights key Cloud Intelligence differentiators – for example, how DoiT’s platform proactively prevents cloud waste and optimizes spend across AWS, GCP, and Azure
• Client & Community Engagement: Work closely with prospective and existing customers as a FinOps subject matter expert. Lead workshops, roadmap sessions, and executive briefings to help customers understand how to leverage DoiT Cloud Intelligence to plan, procure, and operate efficient and cost-effective cloud environments. Gather feedback on industry needs and funnel insights to internal product teams. Serve as a trusted advisor to customer FinOps teams, building credibility through your own practical experience in optimizing cloud spend at scale.
• Cross-Functional Collaboration: Collaborate with DoiT’s product, marketing, and engineering teams to ensure our Cloud Intelligence platform messaging resonates with FinOps practitioners. Provide market feedback and identify trends in cloud financial management to assist in shaping product strategy. Partner with product marketing to create competitive comparison guides and with sales engineers to develop demo narratives that highlight our strengths compared to competitors.
• Create an intake process to review and vet incoming asks from global team members as part of managing expectations and prioritizing high-impact opportunities.  
• Create and maintain a roadmap covering both upcoming activities and engagements as well as their content creation and launch schedule. 
• Establish a base line of metrics by which we measure the impact, effectiveness and overall quality of activities on the road to making incremental adjustments and optimizing for performance.