Salesforce Marketing & Data Cloud (CDP) Architect

Job Title: Salesforce Marketing & Data Cloud (CDP) Architect
Job location: Dallas, TX

Job Description:
Capgemini is looking for Salesforce Marketing & Data Cloud (CDP) Architect

Key Responsibilities:

• Lead to design implement and configure CDP components including data ingestion data integration data transformation and data activation Drive to integrate CDP with other systems and platforms such as CRM marketing automation and analytics tools.
• Enable one to one personalization emails using Salesforce Marketing Cloud Cross channel customer engagement strategy design and development to include the creation of omni channel digital experiences across web mobile social physical AR VR voice gesture IoT and video.
• Developing technical solutions within personalization utilizing skills, such as SQL, HTML, CSS, Javascript and Ampscript.
• Lead consultative engagements with clients across all industries on business goals and challenges.
• Confidently leads projects with multiple clients at the same time.
• Architect a detailed solution tailored to customers goals considering their current and future state environment.
• Effectively communicate and present the design positive impacts and limitations of proposed solutions to customers.
• Approach each customer as unique ensuring that their environment skill set internal processes and business structure are accounted for in overall designs.
• Build and fully test the solutions as designed working with customers to iterate through modifications and revisions.
• Document design and or maintenance processes as necessary.
• Provide in depth training as appropriate to ensure customers are self sustaining.
• Collaborate with other team members to validate solutions solve technical challenges and share knowledge Average of 10 travel up to 25 to client locations throughout the U S Perform other duties required and assigned

Required Skills:

• 10 years of experience in Salesforce Marketing Cloud Architecture Design and Development.
• Must have experience working with Interaction Studio and use of Einstein for Recommendations Decisions Next Best Actions.
• Proficient in leveraging various studios builders in SFMC platform for running B2B B2C marketing campaigns Studios Email Social Web Mobile etc.
• Builders Journey Contact Audience Content Analytics etc.
• Deep hands on understanding of SFMC s data extension architecture integration capabilities automation capabilities.
• Knowledge of Salesforce administrative functions including process builder triggers and workflow is desirable.
• Experience working on large scale B2B B2C Salesforce Marketing Cloud SFMC implementations.
• Good knowledge of SQL, SOQL, Web development, HTML, JS, CSS, Amp scripting.

Life at Capgemini:
Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:

• Flexible work
• Healthcare including dental, vision, mental health, and well-being programs
• Financial well-being programs such as 401(k) and Employee Share Ownership Plan
• Paid time off and paid holidays
• Paid parental leave
• Family building benefits like adoption assistance, surrogacy, and cryopreservation
• Social well-being benefits like subsidized back-up child/elder care and tutoring
• Mentoring, coaching and learning programs
• Employee Resource Groups
• Disaster Relief

About Capgemini:
Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 360,000 team members in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group reported in 2022 global revenues of €22 billion.

Get The Future You Want | www.capgemini.com

Disclaimer:
Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.

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