Sr. Associate Category Development Manager + Analyst
OLLY PBCAbout the role
WHO ARE WE?
We are the Wellbeing Collective, an exciting new Global Business Unit within Unilever built with a start-up mindset. In North America these include OLLY, Liquid I.V., SmartyPants, Welly, Onnit and Nutrafol. Each of these companies has a fantastic variety of benefit-led products, with strong innovation and growth potential. Our mission, with our science-backed and disruptive portfolio, is to improve the health and wellbeing of millions of consumers and become a leading Health and Wellness organization.
As part of the Wellbeing Collective (WBC), we have one customer facing account team across OLLY, ONNIT, SmartyPants and Welly. Each of these companies has a fantastic variety of benefit-led products, with strong innovation and growth potential. Being part of the WBC offers the opportunity to represent more brands, and provide one voice to our customers, while also developing best in class capabilities. This is a remarkable group of people who have come together to work across several of the different operating companies.
THE ROLE: SR ASSOCIATE CATEGORY DEVELOPMENT MANAGER + ANALYST
Reporting to the Senior Manager of Sam’s Club and BJs, with a dotted line to the Category Strategy Senior Director, this person will serve as a key member of our team and will be an important asset to our continued growth. The WC operating companies include SmartyPants, Onnit, Welly, and OLLY. This position will play a key role in Club Strategy category management and analytics by conducting high quality analysis, proactively identifying trends, and synthesizing multiple data sources to derive clear recommendations for category and brand growth. Insight into action is imperative. This role requires experience, independence, and the ability to actively identify opportunities through storytelling, analytics and insights.
KEY RESPONSIBILITIES
- Serve as a Vitamin category and club retailer strategy expert by utilizing multiple data sources to provide tools, stories, and recommendations to accelerate growth of the VMS category including assortment, shelving, new product launch performance, and competitive study
- Leverage data and insights to drive action and growth by partnering through key initiatives that align retailer strategies with brand priorities
- Lead weekly Sam’s Club reporting on POS sales, shipments, and updates to sales forecast
- Support forecasting and trade management in our internal planning tool (MODUS)
- Proactively provide consumer/category insights with an entrepreneurial spirit to grow the Club businesses
- Support Sales in building selling decks and all necessary materials for customer meetings as well as internal planning sessions and share-outs
- Support ad hoc requests in support of the Club businesses
- Monitor competitive brands and products, as well as market share, to understand shopper and category trends
- Ability to receive and translate VMS Category Strategy tools and innovation materials into retailer-strategy aligned materials
- Prepare clear, concise, storytelling presentations based on analytics and insights in partnership with VMS Category Strategy and Field Sales Team
- Manage data insight tools, dashboards, and review materials
- Lead data source releases on club to internal partners
- Live our team values of BE YOURSELF, BE DISRUPTIVE, BE PASSIONATE, BE SUPPORTIVE and make life better for all of us!
CAPABILITIES + SKILLS REQUIRED
- 2-5 years of experience in Category Management and Sales Analytics
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