Marketing Manager Delivery Systems and Sorbents
Kimberly-ClarkAbout the role
Job Description
You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.
The incumbent will have primary ownership of the development and execution of strategy and business plans to drive growth and profit objectives for the KCP Partnership Products business. This role is responsible for collaborating with marketing peers, sales, cross sector R&E, legal, product supply, finance, planning, and directly with customers to achieve business objectives.
Provide marketing and business acumen to develop and successfully commercialize insight driven customer solutions encompassing product category strategies and innovation initiatives. The lean organizational structure of the business provides this role broad responsibility to deliver business results and opportunities to creatively develop and execute new product efforts from the early explore phase through commercialization.
The incumbent will need to consistently demonstrate a strong entrepreneurial spirit, be skilled in market assessment and strategy development & execution, be decisive and be able to influence others in a dynamic environment to achieve results.
The role works closely with the sales team and requires direct interaction with customers. Collaboration with the sales team includes development & execution of customer penetration, acquisition and retention strategies and tactics that support achieving category volume and profitability objectives.
The incumbent reports to the Business Leader Partnership Products. The incumbent is the marketing manager for the Delivery Systems and Sorbents business and leads the development, management, and execution of business level marketing activities as well as product management and commercialization activities across specific categories. The incumbent is responsible for developing and coordinating marketing plans to drive optimal ROI and achieve growth objectives of these business units. The incumbent is responsible for delivering sales/customer collateral in assigned categories that motivates, and drives change in customer buying behavior based on key market/product/competitive/customer/end-user insights for this business unit.
In this role, you will:
Achieve/Exceed annual business targets
Incumbent leads identification of customer/end-user needs insights, develops market size/potential models and drives product development including execution of marketing plans to achieve successful commercialization of new opportunities.
Synthesize, interpret, and apply information to develop insights providing new perspective on products, categories, competitors, markets, and/or K-C pricing and performance.
Define the current market position and potential demand opportunities via situation and opportunity assessments for brands, products, and portfolios.
Initiate and manage overall product portfolio with consideration for competitive offerings.
Provide timely, effective oral and written communications to inform business team of category activity and products, providing recommendations as needed to capitalize on opportunities.
Support product management initiatives to ensure product portfolio health.
Maintain Kimberly-Clark’s category leadership position in key categories in both B2B and B2C.
Connect across the K-C Enterprise seeking opportunities to leverage the full breath of product/technology innovation to enable speed to market and drive growth.
About Us
Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.
At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.
Led by Purpose. Driven by You.
About You
You perform at the highest level possible, and you appreciate a perform
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