Director, Corporate Partnership Sales - University of Miami

LEGENDS

Founded in 2008, Legends is a premium experiences company with six divisions operating worldwide – Global Planning, Global Sales, Global Partnerships, Hospitality, Global Merchandise, and Global Technology Solutions – offering clients and partners a 360-degree data and analytics fueled service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. We are the industry leaders in designing, planning, and realizing exceptional experiences in sports and entertainment. For more information, visit www.Legends.net and follow us on Facebook, Twitter, and Instagram @TheLegendsWay.

 

GLOBAL PARTNERSHIPS

Delivering for the world’s largest and most complex projects, Legends Global Partnerships experts deliver innovative solutions to create integrated and meaningful partnerships, connecting our partners with the world’s premier and emerging brands in a transformational way.

Our comprehensive slate of consulting and sales execution services includes delivering naming and venue entitlement positions, jersey sponsorships, premier events partnerships, emerging entertainment platforms, universities, mixed-use real estate developments and more.

 

PROJECT DESCRIPTION

University of Miami Athletics has entered into a long-term partnership with Legends to oversee corporate partnerships and multi-media rights opportunities.  As the exclusive partner for Miami Athletics, Legends will be responsible for engaging local and regional South Florida businesses, as well as national brands with unique and integrated sponsorship platforms to increase their exposure and align with the undeniably loyal and passionate Hurricanes fan base.

 

THE ROLE   

The Director, Corporate Partnerships will conceptualize, develop, and secure key corporate sponsorships and marketing partnerships with companies wishing to maximize their relationship with the University of Miami & Miami Athletics. The Director of Corporate Partnerships will be primarily responsible for driving new business development as a key member of the sales team. The Director will also be responsible for individually driving six- and seven- figure, multi-year partnerships. This position will report to the Senior Vice President, Corporate Partnerships.

 

ESSENTIAL FUNCTIONS

• Work with new partnership development team to manage key category development and platform ideation for new and existing partners
• Secure and conduct partnership development meetings with potential clients by leveraging relationships as well as cold outreach
• Aim to understand the marketing and business objectives of prospective clients and their agencies to determine how a partnership with Hurricanes Global Partnerships can help them achieve their goals
• Develop relationships and work directly with key University colleagues to create a collaborative business development process and the opportunity for integrated partnerships. Work with business development team to design high-level vision decks and interactive practice pitch meetings
• Present Miami Athletics to potential national/international sponsorship partners and develop an integrated, solution-driven approach to creating sponsorship packages
• Create, package and sell solution-based naming rights and sponsorship while leading a team to meet and exceed all revenue goals
• Manage a pipeline of new business prospects for the entire Partnership sales team
• Develop and maintain strong relationships with key decision-makers at client marketing companies and their respective advertising agencies
• Understand the marketing objectives of prospective clients and their agencies and determine how a partnership with Miami Athletics can help them achieve their goals
• Research and identify industries and organizations to solicit for sponsorship
• Negotiate and close sponsorship deals and work with counsel through contract execution
• Attend weekly meetings with senior-level executives and provide routine recruit updates.
•  Be a team player and contribute to the general success of Hurricanes Global Partnerships across all facets, including positively representing Miami Athletics among all corporate and University partners

 

QUALIFICATIONS

To perform this job successfully, the candidate mus