Head of Brand Communications

US Head of Brand Communications

The US Head of Brand Communications will lead the newly formed Brand Communications team for CHANEL US. They will act as a strategic thought-leader and business partner to CHANEL’s three divisions and Corporate functions, crafting and executing strategic communication initiatives to enhance brand visibility, reputation, and engagement within the luxury sector.

What impact you can create at CHANEL:

• Develop and execute innovative PR strategies to amplify brand image and fortify Chanel’s positioning within the luxury market.
• Drive innovation and creativity on media plans that optimize paid, earned, and owned methods.
• Lead the vision of CHANEL’s celebrity and influencer strategy to increase image awareness and equity.
• Responsible for the localization and governance of the global strategy to address regional nuances and business needs.
• Develop and implement comprehensive brand communication strategies.
• Lead the planning and execution of integrated marketing campaigns, product launches, and brand events.
• Manage relationships with media partners, influencers, and brand ambassadors.
• Support CHANEL’s legacy of cultural engagement and oversee the local translation and execution of the Arts & Culture strategy within the US region.

You are energized by:

• People leadership, coaching, team culture and development.
• Developing and nurturing relationships with Publicists, Agents, Film Studios, Celebrities, VIPs, Influencers, and other influential community members.
• Staying engaged with emerging trends and innovation across the luxury retail, consumer behavior, and media landscape.

What you will bring to the team:

• Bachelor's degree in Business, Digital Marketing, or related field required; MBA preferred.
• Minimum 20+ years of experience in media management, public relations, consulting, finance and/or digital analytics, ideally within luxury and/or best in class brands.
• Excellent verbal and written communication skills, with a keen eye for detail and storytelling.
• Deep understanding of digital marketing, social media platforms, and emerging trends in consumer behavior.

Position Logistics:

• Partially Remote: Role requires a minimum of three days in-person office presence at the designated location/office.
• *Chanel, Inc. reserves the right to edit, change, or make exceptions on designations where circumstances where deemed appropriate.

Compensation:

• The anticipated base salary range for this position is $425,000-$600,000K.  Base salary is one component of the total compensation for this position. Other forms of variable pay [may/will] be offered for this position. Other components [may/will] include bonus potential, benefits, and/or perks.

Benefits and Perks:

• Wellbeing resources include dedicated paid time off for wellbeing, 2-week August Office Closure and a Wellbeing fund
• Family and care giving benefits (inclusive of parental leave, fertility support, MilkStork, and Care.com Membership)
• Generous paid time off policies to include vacation, holiday, sick and volunteer days
• 401K and other incentives
• Robust healthcare offerings; medical, dental, vision, MDLIVE (virtual care), One Medical, Flexible Spending Accounts (Health Care & Dependent Care), Health Savings Account and Employee Assistance Program
• Life insurance, Accidental Death & Dismemberment, Short Term Disability, Long Term Disability, Health Advocate, International Business Travel Accident & Medical, and Commuter Transit & Parking

Additional Information:

Chanel is a private company whose values are grounded in creating the conditions for people to perform at their best and feel fulfilled and confident in their work. We offer a unique work environment where individuals are encouraged to better understand the brand, the business, and motivations, so that together we can unlock the possibilities of growth. This is reflected in:

Diversity and Inclusion:

• At CHANEL, we are intentional in promoting Diversity & Inclusion. We foster respect, empathy and dignity for all.  We believe strongly that the diversity of our people across the full spectrum of human differences is essential to our organisation and the connections we have with each other and our clients.
• We offer Employee Resource Groups in the US that are voluntary, open to all, employee-led groups formed around a shared identity or lived experience, whose aim is to foster a diverse, inclusive, and equitable community aligned with the values and missions of the communities they