Director, Digital Product - CRM

General information

Career area Technology Work Location(s) 500 Woodward Avenue, MI, 601 S. Tryon Street, NC Remote? No Ref # 21439 Posted Date 01-13-26 Working time Full time

Ally and Your Career

Ally Financial only succeeds when its people do - and that’s more than some cliché people put on job postings. We live this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too?
Work Schedule: Ally designates roles as (1) fully on-site, (2) hybrid, or (3) fully remote. Hybrid roles are generally expected to be in the office a certain number of days per week as indicated by your manager. Your hiring manager will discuss this role's specific work requirements with you during the hiring process. All work requirements are subject to change at any time based on leader discretion and/or business need.

The Opportunity

We’re looking for a Director of Product to lead the product strategy of our CRM Salesforce. This individual is accountable for partnering with business partners across our consumer space and shaping capabilities to create business value.

As the Director of CRM Product, you will lead a product & SF Admin teams to deliver products that are secure, scalable, and relentlessly focused on customer experience. You’ll partner with engineering, operations, and design leaders to push the boundaries of what’s possible—introducing AI-driven solutions, simplifying customer journeys, and creating experiences that feel effortless from first interaction to resolution. The role will hold a highly influential role and is responsible for delivering various capabilities to meet strategy, initiatives and established goals.

If you’re a strategic thinker with a bias for action, a passion for technology, and the leadership skills to inspire high-performing teams, this is your opportunity to make a measurable difference at scale.

Join us and help shape the next generation of digital servicing—where technology and human connection meet to deliver exceptional customer experiences.

At this time, Ally will not sponsor a new applicant for employment authorization for this position.

The Work Itself

• This individual will be responsible for ensuring an optimal online and/or customer experience for customers, while meeting business partner objectives.
• The Product Director is responsible for enhancing business performance of product by gathering, documenting, and providing business requirements, system requirement specification reviews, analytics requirements, and user acceptance testing for projects and rel