Assistant Director of Enrollment, Graduate School of Social Work

The Graduate School of Social Work (GSSW) is a vibrant community of scholars and teachers committed to having an inclusive and engaged faculty and student body. The School’s curriculum, research, and community partnerships emphasize social and economic justice. GSSW provides an intellectual, collegial, and supportive environment that fosters interdisciplinary and international educational opportunities. GSSW engages in collaborative projects locally, regionally, nationally, and internationally.

Position Summary

The Assistant Director of Enrollment at the Graduate School of Social Work reports directly to the Associate Director of Enrollment and Financial Aid and will have first level enrollment duties and responsibilities for main campus, online and Durango Colorado admission and operations functions. Duties will include developing original data analyses and assessment tools related to GSSW strategic enrollment initiatives for all program cohorts. The Assistant Director will be responsible for developing strong relationships with external and internal organizations, GSSW faculty, administrators, students and alumni. In addition, the Assistant Director will develop and implement prospective student pipeline initiatives, recruitment operations and yield events.

Essential Functions

40% Main Campus Programs – Advanced Standing and Two-Year Cohorts

• Co-manage the overall recruitment, admission selection and yield activities established by the Director.
• Read, evaluate and make higher-level admission and financial aid recommendations to the Director.
• Develop and implement strategies for effective use of digital tools for virtual outreach, recruitment and yield activities and events, including initiatives targeting underrepresented populations.
• Develop and analyze longitudinal empirical data, reports and surveys from multiple sources to inform and improve the effectiveness of conversion rates along the admission funnel.
• Work closely with the Director of Enrollment in developing an annual enrollment plan aligned with GSSW’s strategic enrollment goals for its MSW programs. Review the statistical elements of the plan on a quarterly basis to assess progress and advise the Associate Director of refinements and enhancements to the plan.
• Primary manager for recruiting and enrolling all military veterans.
• Provide comprehensive guidance and support to prospective international students throughout the application process. Assist them in understanding admission requirements, curriculum plans, and scholarship opportunities.
• Advise and engage students on admission and financial aid topics and resources.
• Conduct informational meetings online, on and off campus and answer questions regarding the admission process, financial aid and the GSSW student experience and career opportunities.
• Develop and execute in-state, out-of-state and virtual events in support of recruitment and enrollment initiatives.
• Travel is required as well as the ability to work evenings and weekends for the purpose of recruiting prospective students, reading admission applications, and participating in the work of the Admissions Selection Committee.

25% SLATE CRM Data Research, Assessment and Analysis

• Co-liaison to the Office of Graduate Studies for the technical development and enhancement of SLATE functionality and system performance.
• Design and conduct original enrollment, analytical and reporting tools for visualization of changes and trends in main campus, online and satellite programs.
• Design and implement weekly reports that provide demographic and academic profile characteristics of applicants.
• Develop ad hoc historical enrollment trends data reports in Slate and Banner for the Associate Director on demand.
• Assist in developing an annual qualitative and quantitative report of final enrollment results as they relate to the strategic enrollment plan.
• Co-manage all imports and exports between Banner, Salesforce and SLATE source data.
• Co-manage GSSW faculty, administrator and student user systems access requests.
• Develop exceptional technical knowledge of Elucian Banner, the SLATE platform and online best practices by attending annual conferences and workshops.

15% MSW@Denver Online Program – Advanced Standing and Two-Year Cohorts

• Be one of the Enrollment team’s liaison to 2U, GSSW’s primary online stakeholder, on all matters related to enrollment operations and technical data integration requirements related to GSSW’s online interests.
• Co-manage the overall admission, selection and yield initiatives established by the Director and Associate Director.
• First level application reader and make higher-level admission recommendations to t