Lead Gen Sales Intern

Overview

Headquarrtered in Morrisville, NC Mercalis is an integrated life sciences commercialization partner that provides comprehensive solutions that span the entire healthcare value chain. Backed by proven industry expertise and results-driven technology, Mercalis helps navigate the complex life sciences marketplace by providing commercialization solutions to accelerate value and enhance patient lives.

 

Mercalis fosters a culture that encourages individuality and provides opportunities for creativity, growth, and success while fostering a team environment. We are a diversity-driven organization with an inclusive approach to delivering patient-centric solutions that, eliminate barriers for patients, and increase patient access to life altering medications.

 

The relevance and importance of the healthcare market has never been bigger. The Mercalis Sales Team has an opening for a part-time intern to work 20-30 hours per week with the potential to move to full-time. If you’re interested in building a career in healthcare sales, this role is the perfect way to build your professional skillset with foundational experience you’ll need for a successful career.

This lead generation position will provide you the opportunity to work with a highly experienced patient services sales and marketing team and support their efforts through traditional lead generation activities.

 

For this role, the key activities include : supporting inbound website and marketing activity / event generated inquiries, planning and executing lead nurturing campaigns, setting goals for and analyzing lead quality results, and acting as owner for the prospect relationship program.

The individual will work closely with the Sales and Marketing Team in the development, support and execution of prospect management activities to identify new sales opportunities for Mercalis Sales Team.

Responsibilities

• Execute on the strategy and tactics outlined by sales leadership for key performance indicators; deliver on these metrics to ensure consistency in pipeline development and reporting.
• Manage and execute on day-to-day activities to ensure call volumes are met or exceeded; call quality measures are achieved;
• Work with the sales team and sales leadership to establish value propositions for each offering as well as best practices for overcoming objections.
• Execute on pre-defined lead goals for lead generation / marketing initiatives; work with sales leadership to determine if projected outcomes are sufficient to support pipeline development and sales goals. Find solutions to support programs that fall short of goals.
• Remain knowledgeable of company's products / services to manage qualification efforts
• Accurately maintain records and reportable contact metrics and dashboards as required
• Develop and execute proven processes to convert leads into sales opportunities
• Work effectively with other team members and throughout the entire Mercalis organization
• Host monthly progress reviews with the Sales leadership and team to assess progress
• Monitor changes in lead flow monthly to proactively identify changes in trends by vehicle, channel, vertical and product line
• Partner with Sales and Marketing to constantly improve effectiveness of marketing campaigns to maximize ROI
• Maintain working knowledge of industry trends through self-education, following thought leader blogs, industry publications, competition to better understand Mercalis and how we fit into the mix as a vendor. Provide feedback to Sales and Marketing as to improvements and where new products may be needed
• Proactively collect leads from Marketing activities, inbound calls, and other sources
• Respond to phone, fax and e-mail inquiries in a timely, efficient and professional manner
• Ensure proper campaign tracking and analytics specific to Salesforce.com

Qualifications

• Experience in lead qualifications / lead generation / lead nurturing is a plus
• Must have the ability to conduct effective discovery calls and build strong relationships through effective communications with potential prospects
• Extremely detail-oriented with strong time management and prioritization skills
• Ability to manage leads, contracts and accounts in Salesforce.com quickly, accurately and in-line with company / team guidelines
• Ability to effectively coordinate transition of leads through sales funnel
• Marketing communications experience and campaign management desired
• Flexible, reliable, results-oriented and self-motivated
• Ability to take and provide constructive feedback, leverage internal resources effectively, provide training and contribute to team strategy
• High-energy and positive attitude are a must for this position<