Account Based Marketing Manager, Southern Europe

Company Description

Checkout.com is one of the most exciting fintechs in the world. Our mission is to enable businesses and their communities to thrive in the digital economy. We’re the strategic payments partner for some of the best known fast-moving brands globally such as Wise, Hut Group, Sony Electronics, Homebase, Henkel, Klarna and many others. Purpose-built with performance and scalability in mind, our flexible cloud-based payments platform helps global enterprises launch new products and create experiences customers love. And it's not just what we build that makes us different. It's how.

We empower passionate problem-solvers to collaborate, innovate and do their best work. That’s why we’re on the Forbes Cloud 100 list and a Great Place to Work accredited company. And we’re just getting started. We’re building diverse and inclusive teams around the world — because that’s how we create even better experiences for our merchants and our partners. And we need your help. Join us to build the digital economy of tomorrow.

Job Description

The Role

We’re seeking an experienced Account-Based Marketing Manager to accelerate our business expansion in the Southern Europe region. Central to your role will be the ambitious aim of driving revenue growth for Checkout.com through customer-centric demand-generation efforts. You'll be entrusted with the helm of a regional integrated marketing strategy, ensuring its cross-channel execution. It's critical to understand that ABM is more than just a component—it's the very essence of our approach. Your efforts will amplify our engagement with target accounts, creating and fast-tracking opportunities. Reporting directly to the Director of Global Enterprise Marketing, you'll be a part of a vibrant team spanning multiple regions.

How You’ll Make an Impact

• Regional marketing leadership: take ownership of the integrated, cross-channel marketing plan and its execution for the Southern Europe region.
• Campaign design and execution: craft and direct region-specific marketing campaigns, placing a strong emphasis on diversified ABM execution (1:1, 1:few, 1:many).
• Strategic collaboration: partner closely with regional commercial teams (sales, CSMs, SE) to formulate both strategic and tactical plans aimed at deeply engaging and nurturing key accounts.
• Global-local synchronization: collaborate seamlessly with global channel subject-matter-expert teams and external marketing partners to localize global campaigns, guaranteeing they hit the right note in the Southern European context and languages.
• Tailored messaging: leverage regional insights to develop personalized sales assets, ensuring alignment with our product propositions and the unique needs of key accounts.
• Analytical insight: harness tools like Looker, Pardot, Salesforce, 6sense, and Google Analytics to demonstrate the impact and return on investment of your marketing activation.
• Market alignment: stay attuned to regional market dynamics, ensuring our marketing maneuvers are in harmony with both an overarching global vision and nuanced local preferences.
• Regional brand advocacy: build and fortify relationships with influential figures, team members, and partners in the Southern European sphere, boosting Checkout.com's regional brand presence.

Qualifications

What We’re Looking For

• Experience: 5-7 years in strategic B2B marketing, with a particular emphasis on account-based marketing. A background in payments, fintech or related sectors is a plus.
• Language proficiency: fluent in both English and Spanish, showcasing exceptional communication skills.
• Cross-channel expertise: Proven experience in using varied marketing channels including events, social media, content, PR, email marketing, and more.
• Problem-solving and autonomy: proactive in tackling a plethora of tasks and challenges with a self-driven, solution-oriented approach.
• Project, budget, and performance management: adept at steering complex projects, setting clear priorities, delegating effectively, and maintaining a keen eye on budgets.
• Passionate about data: high proficiency in using martech tools for performance and return on investment tracking, as well as turning insights into tangible actions.
• Innovation mentality: constantly on the hunt for innovative approaches and eager to test new tactics to connect with and provide value to our merchants.
• Team spirit: a genuine enthusiasm for being an integral part of a dynamic team, seam