Market Researcher/Senior Market Researcher

Requisition ID: 20020

 

Join us in building a better future for Arizona!

SRP is one of the largest public power and water utilities in the U.S. providing electricity to approximately one million customers in the greater metropolitan Phoenix area. Since its founding in 1903, SRP has fostered a culture of stewardship and customer service consistently ranking as an industry leader in customer service according to J.D. Power and named one of Arizona's best employers by Forbes. SRP continues to adapt to its changing business environment by seeking innovative ways to reimagine utility service and the provision of critical resources essential to the life and economy of Arizona.

 

Why Work at SRP

At SRP, we foster an inclusive work environment and believe everyone should have a fair chance to work, regardless of who they are. That’s why we value teams with diverse perspectives, experiences, and backgrounds to help SRP deliver on its mission of providing reliable, affordable and sustainable water and power.

 

SRP's success is rooted in our employees' happiness, health, and safety. That's why we offer a comprehensive benefits package to meet the needs of our employees and enhance their well-being. In addition to competitive pay and performance incentives, eligible employees can take advantage of the following benefits:

 

• Pension Plan (at no cost to the employee)
• 401(k) plan with employer matching
• Available your first day: Medical, vision, dental, and life insurance
• Over 200+ hours of PTO (includes vacation days, holidays, floating holidays, and sick leave)
• Parental leave (up to 4 weeks) and adoption assistance
• Wellness programs (including access to a recreation and fitness facility)
• Short and long-term disability plans
• Tuition assistance for both undergraduate and graduate programs
• 10 Employee Resource Groups for career development, community service, and networking

 

Summary

We are looking for a Market Researcher to join SRP’s Community, Communications, and Marketing department. You will join a team of researchers who conduct custom market  research in the Phoenix area.

 

As an Market Researcher, you must use

strong methodological rigor and expertise in both quantitative and qualitative approaches. In this role, you will design and execute research that doesn’t just report data but shares insights and recommendations. We’re looking for an individual who is data-driven and thrives in a collaborative environment.

What You'll Do

• Lead market research quantitative (custom surveys, data analysis) and qualitative (in-depth interviews, focus groups) research on various topics, including campaign testing, audience segmentation, customer satisfaction,  and more.
• Analyze (crosstabs, frequencies, chart creation) and synthesize results in written reports and presentations.
• Conduct end-to-end research projects, including research plans, sample design, questionnaire/interview guide development, programming, fieldwork management, incentives, analysis, writing reports, and presentations..
• Collaborate with internal stakeholders and research team members to deliver accurate, actionable insights that align with organizational goals.
• Partner with external vendors on research projects, providing clear feedback, challenging assumptions when necessary, and ensuring deliverables meet research standards.

Education

A bachelor's degree relevant to the assignment from an accredited institution is preferred.

Experience

This position may be filled at one of three levels outlined below, based on the candidate’s relevant education, experience, or a combination of both that demonstrates the required knowledge, skills, and competencies. Level I — Associate: In lieu of a degree, 4 years of relevant experience or an equivalent combination of education and experience totaling 4 years may be considered. Level 2 – Journey: Minimum 2 years of relevant experience required. In lieu of a degree, 6 years of relevant experience or an equivalent combination of education and experience totaling 6 years may be considered. Level 3 – Senior: Minimum 5 years of relevant experience required. In lieu of a degree, 9 years of releva