Jobs and Careers

Director, Commerce Media

New York City, United Statesfull_timeVerifiedPosted 27 Jun 2025

💰 $188,025/yr($119,510/yr – $188,025/yr)

About the role

Mars United Commerce is an award-winning, independently owned global commerce marketing practice with a growth-for-clients focus. With talent spanning the Americas, Europe and Asia, we create breakthrough, connected commerce solutions by balancing the smartest humanity with the latest technology. The agency’s latest MarTech platform, Marilyn®, is the industry's first and only end-to-end commerce advisor. We’re looking for a Director, Commerce Media to create impact and help our clients navigate the dynamic, fast-changing Commerce landscape. The ideal candidate will have a strong background in the Amazon Advertising ecosystem, as well as ODD/Last Mile Partners (ie. Instacart, DoorDash, Uber, Gopuff & Shipt) & AHOLD media partners, understanding how to translate retail strategy into effective and scalable shopper marketing programs. This position is responsible for maintaining in-depth knowledge and strong relationships within the Amazon/Whole Foods, ODD/Last Mile & AHOLD channels, working closely with internal and external teams, and creating strategies and tactics to help clients grow their Amazon/Whole Foods, ODD/Last Mile & AHOLD businesses. As part of the greater Commerce team, this position will lead the development of annual omnichannel marketing plans, track key performance indicators, report on program results, and deliver actionable insights. The ideal candidate will have deep knowledge of the retailer & their media capabilities, have relationships within that retailer’s organization and have proven strategic abilities.The Director will:Lead omnichannel marketing strategies:

Work closely with the team to translate channel, shopper, and category insights into actionable omnichannel marketing plans utilizing the full Amazon Advertising ecosystem (Amazon Ads, Retail Opportunities, Branded & Custom Shopping Experiences, AMC & Ad Tech). This role will act as the Single Point of Contact & oversee any Amazon end-to-end client work inclusive of Retail Operations, Digital Shelf, Media & Analytics/AMC.
Similarly, translate channel, shopper & category insights into actionable omnichannel marketing plans utilizing the full eco-system/partners for AHOLD, Last Mile/ODD partners & retailers inclusive of Instacart, DoorDash, Uber, Gopuff & Shipt.
Understand the Amazon/Whole Foods, AHOLD & ODD/Last Mile consumer journey and leverage shopper marketing plans to define media touchpoints, with audience-specific value propositions and compelling reasons to act throughout the entire funnel, from awareness through consideration and purchase, both on- and off-platform.
Lead the development of data-driven and insight-backed omnichannel shopper marketing strategies for the agency’s clients at Amazon/Whole Foods, AHOLD & ODD/Last Mile, including annual planning, calendars, and holistic executions.
Act as the main client POC for assigned accounts and clients, ensuring quality and excellence of all deliverables and touchpoints.
Manage direct reports and partner with cross-functional team members to execute tactics that align with omnichannel marketing plans.
Oversee flawless execution.
Lead preparation and presentation of program post-mortems (effectiveness, KPIs, and key learnings) to clients, internal cross-functional teams, and external partners.
Evaluate business trends, shopper insights, findings from market research, and post-campaign analysis of executed activities utilizing using our proprietary Marilyn Commerce platform and Amazon’s Advertising/Vendor Central technology suite, along with additional ODD/Last Mile partner tools like Instacart's Data Hub, working closely with these ODD/Last Mile partners to leverage their Retail & Measurement tech & tools.
Keep up to date with, and vet, new capabilities, shopper marketing vendors, and innovation trends specific to Amazon/Whole Foods, AHOLD & ODD/Last Mile and regularly share new opportunities with our clients.

Advise and partner:

Work collaboratively with the broader Connected Commerce team (eCommerce, Media, Creative, Strategic Planning, and Analytics & Insights) to ideate, plan, and execute omnichannel programs at Amazon.
Deliver periodic learnings & POVs on what is working, what isn’t, and why to help define and continuously improve our Amazon Enterprise Advertising, AHOLD & ODD/Last Mile product and service offerings
Partner with other Commerce leaders (across Target, Walmart, Kroger, Dollar, Drug, etc.), share learnings and best practices, and define and trac