Sr Product Marketing Manager

About Us

At SentinelOne, we’re redefining cybersecurity by pushing the limits of what’s possible—leveraging AI-powered, data-driven innovation to stay ahead of tomorrow’s threats.

From building industry-leading products to cultivating an exceptional company culture, our core values guide everything we do. We’re looking for passionate individuals who thrive in collaborative environments and are eager to drive impact. If you’re excited about solving complex challenges in bold, innovative ways, we’d love to connect with you.

Who are we?

The Product Marketing team is a rapidly growing, collaborative, and fast-paced team that is trusted by leadership and stakeholders across the company to develop and execute strategies that deliver customer value and drive long-term growth. Our product marketing organization is comprised of passionate individuals with diverse backgrounds and perspectives who highly value curiosity, equity & inclusion, and a partnership mindset to solve problems.

What are we looking for?

As the Senior Product Marketing Manager - Managed Security Services you will lead the global product marketing and go-to-market (GTM) strategy for SentinelOne’s Wayfinder Threat Detection & Response (TDR) managed services business. You will be responsible for driving business growth and innovation for our market-leading services portfolio, spanning Wayfinder Threat Hunting, Wayfinder Managed Detection and Response, Wayfinder Incident Readiness & Response, in addition to our cyber risk & cyber insurance partnerships. Wayfinder TDR is a new critical strategic business for SentinelOne, and we are seeking an experienced product marketer who can expand this rapidly growing business with leadership, clarity, and full strategic ownership. 

In the face of an evolving threat landscape and increasingly sophisticated threat actors, an organization’s access to the industry’s best security minds and services is more important than ever. As the Senior PMM for Managed Security Services, you will be pivotal in not only growing a key business priority for the company, but in also partnering across our platform to showcase how our services portfolio complements our industry-leading technology. You will work alongside the smartest security minds in the industry in a diverse, fast-paced environment, and lead cross-functional initiatives across marketing, engineering, campaign, partner & sales enablement, finance, and analyst and media relations.

What will you do?

• Product Marketing Strategy & Business Growth: 
• Develop and execute our overall product marketing strategy to drive sustainable, accretive, and measurable business growth for the managed services portfolio, from adoption through engagement and customer retention. 
• Act as the business owner for Wayfinder TDR, driving MBRs and cross-functional business clarity to inform strategic initiatives. 
• Go-to-market leadership: Develop, execute, and maintain the global GTM strategy for SentinelOne’s Wayfinder TDR services and cyber insurance portfolio, including ownership of GTM motions, sales plays, partner strategies, customer engagements, and more. 
• Launch Products: Own the product launch process, driving clarity across cross-functional teams to deliver messaging, customer-facing content, enablement materials, GTM strategies, inform campaign deliverable, and more. Act as the driver of clarity to deliver product launches in a timely and impactful manner. 
• Cross-functional portfolio leadership: Generate clarity and momentum across our services ecosystem, influencing stakeholders to execute along a common strategy. Confidently be the voice of our managed security services businesses in executive forums.
• Own end-to-end messaging and positioning across the TDR Portfolio and for the individual service lines: Understand the business, customer needs, market dynamics, and product capabilities to create compelling messaging and positioning documents that convey our differentiated value props for teams to adopt (across marketing, sales, partner, product, etc.) 
• Content creation: 
• Develop and land compelling internal enablement and customer-facing content, L1s/L2s, datasheets, thought leadership assets, webpage messaging, solution decks, white papers, blogs, competitive positioning, demos, and more.
• Own the Wayfinder TDR presence at critical events and customer conferences, ensuring that our narratives and product value is clearly communicated to the market. 
• Sales & Partner Enablement: Work closely with sales, channel, and partner teams to ensure the value proposition, assets, t