Senior Brand Manager - Key Accounts - Reebok Europe

NEW GUARDS GROUPNew Guards Group is the home to 9 international luxury brands: Marcelo Burlon County of Milan, Off-White c/o Virgil Abloh, Palm Angels, Unravel Project, Heron Preston, Alanui, Kirin Peggy Gou, Opening Ceremony, and Ambush. We work with the understanding that fashion and luxury can be different: community-based, quality-driven, collaborative, truly global, and quick. Our brands and products stem from creative and managerial innovation and the philosophy of Made in Italy. We're redefining the way luxury is conceived, communicated, and shared. Where others see limits, we see goals.NGG is part of the FARFETCH Group and recently created a spin-off business NGGH++ that will be a growth accelerator and an incubator of new ideas, brands, and businesses. Reebok will be the first big and exciting project to enter this incubator.
OFFICEOur new office in Via Turati is a strategic hub and home to all of the NGG staff functions. Turati is where the behind-the-scenes driving force of NGG is brought to life; this is harmonised with the archive exhibits of brand collaborations found throughout the office
THE ROLE We are hiring a Senior Brand Manager to work with our key account partners to help us deliver on our best in class brand marketing activities and campaigns

WHAT YOU'LL DO

• Work with our Key Account partners in driving the development, ideation and strategic thinking of best-in-class brand marketing and product marketing 020 campaigns.
• You will work closely with our Key Accounts forging strong relationships to help us achieve our shared goals and guarantee a consistent brand representation and consumer connection across the marketplace
• You will lead and execute compelling marketing plans and product launches for Key Accounts, defining ad hoc plans accordingly to the partner’s positioning and core audience.
• You will work closely with the NGGH++ creative team to brief them on upcoming campaigns and content needs, online and offline, to guarantee a consistent Reebok brand representation across the marketplace
• You will be responsible measuring, tracking and reporting on the commercial success of all campaign activity, taking informed decisions that will influence the long term marketing plans of each account
• You will have budget management accountability and  be the gate keeper of go to market timing & deliveries.

WHO YOU ARE

• Extensive experience as a Senior Brand/Retail/Account Manager with inhouse or agency experience in the sports or fashion industry
• Strong sensitivity to either the fashion or sports industry, product appreciation and an understanding of customer needs and retail/O2O trends.
• Growth mindset and successful experience in delivering product campaigns across the full marketing mix 
• Excellent relationship management skills, as you will be the face of the brand leading the relationship with Key Accounts across EMEA.
• You will play an instrumental role in guaranteeing the brand positioning of Reebok across key consumer and sport/cultural moments for multiple multi-ibrand accounts
• Strong leadership skills and the ability to motivate and inspire a team, previous experience in team management is a plus
• Ability to manage and effectively deliver multiple projects to daily, weekly and monthly deadlines, working in a fast paced environment and with multiple stakeholders 
• Experience collaborating with different teams and functions across the organisation to deliver compelling results, on top of managing agencies and partners to drive campaign execution across the marketplace, leading the full end to end process

REWARDS AND BENEFITS

• Great compensation package (in consideration of your professional experience)
• Lunch tickets
• Discounts on all NGG brands and partners including FARFETCH and Browns
• Brand new headquarters located in the centre of Milan

CONSIOUS INCLUSION STATEMENT

• New Guards Group is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process. We are determined that no applicant experiences discrimination on the basis of sex, race, ethnicity, religion or belief, disability, age, gender identity, ancestry, sexual orientation, veteran status, marriage and civil partnership, pregnancy and maternity, or any other basis prohibited by applicable law. We continue to build our consciously inclusive culture as part of our Positively FARFETCH strategy throughout our business, partnerships and communities