Senior Client Lead, Media (Preferably in the Greater NYC Area)

Senior Client Lead, Media - Wellness, Homecare, and Beauty 

Preferably in the greater NYC Area. This role travels to client locations in NY and NJ, approximately 2-3 days a month.

Let’s be unstoppable together!

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.

Learn more at www.circana.com.

What will you be doing?
You will be responsible for managing a portfolio of accounts within the Consumer Wellness, Beauty, and  Homecare, vertical and the advertiser agencies that support them.  The role involves heavy business development to drive sales of Circana Media solutions to improve advertisers’ effectiveness and efficiencies for their marketing and media programs.  In addition to business development, you will oversee the successful delivery of our Media services and build deeper/ broader relationships across your accounts.  It is critical for a successful candidate to combine business development skills with consultative selling and client engagement skills.  The strongest candidates will have experience not only selling in the audience and media measurement space.  They will also have a proven track record for successful delivery of various media measurement solutions including Marketing Mix and Household Sales lift. 

Job Responsibilities

• Build and maintain strong working knowledge of current trends in the Media, Marketing, Online Marketing and specifically within the Consumer Wellness, Beauty, and Homecare vertical. 

• Manage multiple clients and build thoughtful account plans to help develop a strategy for account success.  
• Build teaming relationships with multiple internal stakeholders (e.g., delivery, product, tech, account managers)

• Interact seamlessly with both internal and external executive leadership.  

• Build and deliver the final presentation of insights and strategic recommendation(s) to clients.  

• Serve as a thought leader in the media analytics space through, by writing white papers, speaking at conferences, etc.  

Requirements

• 10+ years of experience including deep domain knowledge of media, with preferred experience in the Consumer Wellness, Beauty, and Homecare vertical. 
• Strong sales skills inclusive of disciplined pipeline management; experience or capacity to call, own and deliver against a number; business plan/client penetration development and execution; strong influencing skills, and strong consultative skills internally and externally. 
• Experience with Circana Media solutions including: Marketing Mix analysis, Audience Insights, Audience Activation having a nuanced understanding of how purchase-based audiences operate in the digital ecosystem, In-Flight optimization, and post campaign Household and Market Lift measurement.

• The most valuable candidates will have deep knowledge across all these types of media activation and measurement solutions.

• Experience managing multiple projects simultaneously and prioritizing activities based on levels of sales opportunities.  
• Experience developing strategies to expand services and penetrate client organizations based on gaining knowledge of client pain points and anticipating potential emerging business issues.  
• Proven experience collaborating/partnering cross-functionally to achieve sales results 

Ability to travel up to 20%   

Circana Behaviors
As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

• Stay Curious: Being hungry to learn and grow, always asking the big questions.
• Seek Clarity: Embracing complexity to create clarity and inspire act