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Senior Director, Global Marketing Procurement: Media

The Coca-Cola Company
United Statesfull_timeVerifiedPosted 9 May 2025
💰 $188,000/yr($162,000/yr$188,000/yr)

About the role

Location(s):

United States of America

City/Cities:

Atlanta

Travel Required:

00% - 25%

Relocation Provided:

Yes

Job Posting End Date:

May 16, 2025

Shift:

Job Description Summary:

ROLE LOCATION: North America. The location of the positions and whether relocation benefits are provided will be discussed at the time of offer. In instances where relocation is provided, current mobility policies will apply. All policies are subject to amendment, revision, or discontinuance at the sole discretion of the Company. 

 

We are looking for a dynamic leader to evolve how we approach the procurement of media and of associated media services for the North America OU. 

 

The Sr. Director, Global Marketing Procurement Director for North America Media manages strategic sourcing initiatives for NA media activities. The role works alongside and as extended member of the NA marketing organization and with OU IMX, legal, commercial and finance teams.The role will also work in close collaboration with the other members of the GMP Media Tower 

 

The bullseye of the role is to ensure we are partnering closely with the business to sourcebest ‘fit for purpose’ media inventory at the best price, planning and buying expertise, media owner and platform partnerships and measurement and evaluation provision to support the business strategy and targets through excellent negotiation skills, contract and agency relationship management and ability to drive incremental value and extended ROI from all partnerships. 

 

The role reports to the Senior Director Global Media within Global Marketing Procurement and is responsible for $1,000m+ of direct marketing spend annuallyThe successful candidate will be a key partner to the NA marketing community. 

 

Strategic Commercial Leadership:

  • The candidate will have a strong commercial background who can lead complex media procurement initiatives. The expertise in benchmarking, cost modeling, and stakeholder engagement will be critical for this role. They will bring a structured approach to manageagency relationships, challenging cost models, and driving efficiencies that align with business objectives. Proficiency in contract negotiation, performance management, and utilizing analytics to inform procurement strategies is essential.

Organizational Impact: 

  • The candidate will be responsible for leading the commercial relationship with our partner agencies, digital media platforms and data/measurement service providers working collaboratively with the OU IMX team leveraging up to date and deep subject matter expertise and procurement capabilities.   

  • Remit is NA and is responsible for strategies, processes and workflows, relationships, and results across the total media spend. 

  • They will represent the broader function of marketing procurement internally and externally to support a progressive, modern, and dynamic approach

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Company

The Coca-Cola Company

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