Senior Insights Strategist, Market Research
ZillowAbout the role
About the team
The Customer & Partner Insights team sits within Zillow Research & Insights (ZRI), a multidisciplinary team of researchers that includes Insights Strategists, UX Researchers, Behavioral Scientists, and Population Scientists. We all play a significant role within the greater product and marketing organizations. ZRI sits within Zillow Experience Design (ZxD), a fast-paced, collaborative, and driven product design team. We’re a tight-knit, fun-loving, and upbeat group!- We build useful, usable, and innovative experiences for Zillow customers. These experiences live across web, mobile, and internal software platforms.
- Our team cares deeply about solving problems for real people – customers, co-workers, and everyone else. We seek to make everything a little better than we found it.
About the role
As a Senior Insights Strategist, you're responsible for driving research and product strategy to craft phenomenal B2C customer and B2B partner experiences. If you want to provide data-hungry teams with a view of our customers and partners via planning, executing, and sharing quantitative and qualitative research, then this job is for you! Our mission is to make Zillow the most-loved place to discover, buy, sell, or rent a home.
You Will Get To:
- Define short-term and long-term research roadmaps aligned with customer problems and business priorities, identifying and prioritizing research needs throughout a cycle.
- Collaborate with marketing (primarily), design, product, data science, and other teams.
- Prioritize and coordinate related work, synthesizing data from all sources across ZRI to create a comprehensive view of the marketplace, customers, and business partners.
- Advocate for customer and partner needs throughout the product design and development process, and ensure they align with business initiatives.
- Effectively communicate findings and insights in a way that drives stakeholders’ decisions.
- Lead multiple projects independently, prioritize business objectives, and deliver high-quality work on time.
- Contribute, learn, grow, and have fun.
Who you are
6+ years as an Insights Manager, Insights Strategist, Market Researcher, or similar role.
Expertise in quantitative and qualitative research to understand customer needs and address business or marketing objectives.
Experience in independently conducting research, rather than delegating or overseeing. Higher emphasis on quantitative background.
Experience delivering end to end marketing and product research - such as audience definition & segmentation, value prop testing, product + campaign development, pricing and packaging testing, message testing and campaign measurement - in a tech industry.
Degree in relevant research field - marketing, communications, statistics, mathematics, economics, psychology, sociology, anthropology, etc. Ideally PhD or Master’s degree.
Excellent data and analytical skills. Ability to analyze data and translate into concrete. insights which can be easily understood and applied by the entire organization.
A great storyteller who finds powerful ways to communicate insights and develop empathy among our internal partners, engage senior leaders in research, and influence them to take action.
Experience collaborating with other research/analytics disciplines (UX and behavioral science researchers, data scientists, population scientists, etc) especially for sophisticated/multi-modal studies.
Get to know us
Zillow is reimagining real estate to make home a reality for more and more people.
As the most-visited real estate website in the United States,
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