RETAIL BRAND CAMPAIGN MANAGER
Wild ForkAbout the role
Retail Brand Campaign Manager
Purpose and Scope/General Summary: We are looking for a Retail Brand Campaign Manager for Wild Fork Foods that reports onsite to the corporate office in Doral, Florida.
We’re looking for a Retail Brand Campaign Manager to help bring our brand to life at every consumer touchpoint—in-store, online, and everywhere in between. This highly cross-functional role blends brand campaign planning, project management, creative development, and executional coordination, with a focus on retail marketing and omnichannel performance. If you thrive in fast-paced environments, love rolling up your sleeves to get things done, and are passionate about building unforgettable brand experiences, this role is for you.
Responsibilities:
The Retail Brand Campaign Manager will play a key role in building and delivering omni-channel campaigns that drive customer acquisition, retention, and loyalty.
- Campaign Planning & Execution (40%)
- Partner with Director of Brand Strategy & Campaign to plan, brief, and execute full-funnel campaign initiatives.
- Manage end-to-end campaign lifecycle across key channels.
- Align cross-functional partners on timelines, deliverables, and campaign goals.
- Develop and manage 30-60-90 campaign planning tools.
- Coordinate brand asset creation and delivery.
- Retail & Ecommerce Asset Development (30%)
- Lead development of store signage and in-store marketing assets.
- Ensure ecommerce assets align with campaign priorities.
- Support product launches and regional retail-specific promotions.
- Project & Process Management (20%)
- Drive marketing workstream coordination and status tracking.
- Identify workflow bottlenecks and propose solutions.
- Manage campaign budget tracking and monthly accruals.
- Maintain asset usage rights tracking and content libraries.
- Reporting & Collaboration (10%)
- Support campaign recaps and optimization plans.
- Help build campaign planning documentation.
- Partner with Field Marketing to scale campaigns nationally and locally.
- Other duties as assigned
Qualifications:
- 3–5 years of experience in brand, campaign, or marketing project management roles.
- Strong understanding of omnichannel campaign planning and retail brand execution.
- Experience coordinating with creative teams, vendors, and external agencies.
- Proficient in managing timelines, budgets, content calendars, and asset workflows.
- Excellent organizational and communication skills.
- Familiarity with retail environments and store communications.
- Proficiency in Excel, PowerPoint, and project management tools.
- Can perform the functions of the job with or without a reasonable accommodation
- As a salaried position with the company, you may be required to travel at some point to other facilities, to attend Company events, or as a representative of the Company in other situations. Unless otherwise specified in this posting, the amount of travel may vary and the most qualified candidate must be willing and able to travel as business needs dictate.
The Company is dedicated to ensuring a safe and secure environment for our team members and visitors. To assist in achieving that goal, we conduct drug, alcohol, and background checks for all new team members post-offer and prior to the start of employment. The Immigration Reform and Control Act requires that verification of employment eligibility be documented for all new employees by the end of the third day of work.
About us: Built on the purpose of nourishing a better life, Wild Fork sets out to transform the way we shop for and consume protein. By controlling every step of the process from farm to fork, we bring you the bigge
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