Brand Manager, Absolut

Position Title: Brand Manager Absolut

Location: New York, NY, US

Careers that unlock the magic of human connection 

Who we are 

Pernod Ricard is a global premium spirits and wine company. We’re the team behind leading brands such as ABSOLUT® Vodka, Jameson® Irish Whiskey, Malibu®, Kahlúa® Liqueur, Beefeater® Gin, and Avión™ Tequila, as well as many more superior wines and exquisite champagnes! 

Working at Pernod Ricard is all about igniting conviviality in that all that we do. Derived from the French word, convivialité…it means human connection, authenticity, friendly, and jovial. Conviviality is energy and spirit with a splash of je ne sais quoi and is a core philosophy around how we live and work at Pernod Ricard. Here, we are team players, dream makers, trailblazers, movers and (cocktail) shakers. We have a passion for living life to the fullest, making a new friend every day, and realizing our potential as people and as a business! 

The salary range for this role, based in New York is $107,360.00 to $134,200.00, range will vary if outside of this location.  Base salaries are determined during our interview process, by assessing a candidate’s experience, skills against internal peers and against the scope and responsibilities of the position.

Position Summary

• A high-exposure and growth opportunity Brand Management role within one of Pernod Ricard’s most iconic brands, Absolut. The Absolut Brand Manager will play a vital role in helping to shape the brand strategy and lead key projects to help drive growth for the Absolut portfolio. This exciting role requires a broadly skilled and experienced Brand Manager who has a strong brand management background (consumer/customer, communication/commercial), who can balance thinking strategically with the key execution priorities on the business, manage multiple projects at a time and a strong ability to manage and influence across levels within PRUSA and Global Brand Company organizations. 
• Classic brand management responsibilities will include working across domestic and global cross functional teams (including but not limited to PR, digital, finance, media/engagement, and activation) strategic planning, managing agency relationships, evaluating creative and brand plans, and owning business analysis as part of P&L management. This role offers the opportunity to be autonomous while still being part of a large, cross-functional, and highly collaborative team. The position will report to the Senior Director with close collaboration with the Senior Brand Manager. Additionally, the team is supported by a Senior Brand Manager, a Brand Manager and two Associate Brand Managers.

Capabilities

• Strong knowledge of marketing principles, as well as strong strategic and analytical skills
• Ability to turn insights into marketing actions and recommendations
• Strong understanding of commercial levers to drive business, commercial strategy, and marketing program development
• Must be results-oriented, organized, demonstrating the ability to lead, influence and motivate others
• Creative, conceptual, and imaginative, yet practical enough to solve day-to-day problems
• Ability to manage projects independently from start to finish and meet deadlines
• Comfortable interacting with all levels of management, including senior leadership
• Ability to thrive in an entrepreneurial, fast paced, and continuously evolving environment
• Strong interpersonal, communication, influencing and analytical skills
• Ability to help drive the vision for the brand
• Excellent communication, presentation, and interpersonal skills

Skills/Proficiencies

• Proficient knowledge and use of MS Office (especially Excel and PowerPoint)
• Excellent marketing skills with very strong business and financial acumen
• Understanding of retailer conversion L3F driving technologies
• Project Management
• Develop action plans to seize opportunities based on analytics
• P&L Ownership

Experience & Education

• BS/BA in Marketing based degree and/or Business (MBA a plus).
• Minimum, 3-5 years of Brand Management experience
• Preferred: Experience in FMCG, BevAlc or lifestyle categories
• Project management skills, data analysis, budget management
• This position may travel up to 15% of the time.

Major Responsibilities / Accountabilities

• Strategic & Marketing Planning: helping to lead the delivery the annual operating plan which includes the execut