Sr. Software Engineer - Marketing (SFMC)

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

WHO ARE YOU?

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! 

THE TEAM

The Live Nation Marketing & Data team serves to provide our partners in Live Nation Concerts, Ticketmaster, and Sponsorship with best-in-class support for everything from digital ads to data platform management. We collaborate closely with our internal partners to help understand their business needs, develop a marketing and data strategy, define a shared roadmap, and deliver the work needed to achieve our goals. Our team is continuously testing new ideas and driving digital innovation to provide all Live Nation teams, artists and clients with leading edge technology that allows us to create the best possible live event experience for our fans.

The Role

The Marketing & Data team is looking for a talented, highly motivated, creative and passionate Senior Software Engineer that will be responsible for designing, developing, testing and maintaining marketing campaigns in Salesforce Marketing Cloud (SFMC).  These campaigns will be sent through email, app push and web push channels.

In this role, you will be part of a team of developers that works closely with the venue marketing team.  You will play a critical role in the design and implementation of how marketing campaigns are executed.  The candidate must have good communication skills and be able to clearly articulate questions and concerns with stakeholders and business teams.

Above all else, candidates must have the proven ability to be problem-solvers. If you are a passionate technologist who can get a lot done while having fun, come join a team of like-minded, skilled professionals where you can learn and share your knowledge!

WHAT THIS ROLE WILL DO

• Design, build, test, optimize and execute email, mobile app push and web push marketing campaigns.

• Design, build and test dynamic emails and pushes.

• Work with other team members to administer several instances of SFMC.

• Suggest architectural designs and recommend solutions.

• Participate in an on-call rotation schedule, including after-hours support.

• Build and maintain processes external to SFMC in Amazon Web Services.

• Work closely with Product Management, Program Management, and business stakeholders while designing, building, and launching new marketing campaigns.

• Finding solutions to scalability and developing tools and processes to reduce overhead.

• Handle operational task to keep the marketing campaigns running.

• Participate in peer code reviews and provide feedback to other members of the team.

• Understand business goals and drivers and translate those into an appropriate technical solution.

WHAT THIS PERSON WILL BRING

• Bachelors Degree in Computer Science, Engineering, Software Engineering, Information Technology or related subject

• 5 years of experience with Salesforce Marketing Cloud.

• Proficiency with building emails, including expertise in Ampscript and an understanding of HTML, specifically for emails.

• Experience with administering SFMC accounts and Business Units.

• Skilled in SQL.

• A competency with Server-side Javascript.

• A familiarity with AWS and Terraform.

• A familiarity with Agile development.

• A familiarity with the SFMC API is a plus.

• Experience with Java and / or Python is a plus.

• Experience with Gitlab and CI/CD is a plus.

BENEFITS &am