Sr. Product Marketing Manager

<div class="content-intro"><p>Relo Metrics is at the forefront of sports sponsorship analytics, empowering brands and rights holders with actionable insights to maximize their investments. As an industry leader, we harness advanced computer vision technology to analyze broadcast, streaming, and social media content, delivering precise, real-time data that drives sponsorship value. Join our team of innovative thinkers and pioneers in a collaborative environment where technology meets creativity, and be a part of transforming the sports analytics landscape. Whether you are starting your career or looking to advance it, Relo Metrics offers a place where your work will make an immediate impact.</p></div><p>Relo Metrics is seeking an energetic and results-driven Sr. Product Marketing Manager (PMM) who will be an exceptional addition to our team. This person will be responsible for leading product marketing initiatives. This includes inbound efforts related to defining the voice of the customer and outbound efforts related to communicating the benefits of our platform for global brands, agencies, and teams.</p> <p>Note: GumGum fosters a flexible work environment, offering GumGummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a 'commutable' distance to our office.</p> <p><strong>What You'll Achieve</strong></p> <ul> <li> <p style="line-height: 1;" data-path-to-node="1,0,0">Define objective client requirements in sponsorship management to ensure product strategies match market demand.</p> </li> <li style="line-height: 1;"> <p data-path-to-node="1,1,0">Serve as the central link between Product, Sales, and Customer Success to synchronize capabilities with client signals.</p> </li> <li style="line-height: 1;"> <p data-path-to-node="1,2,0">Conduct competitive and customer analyses to pinpoint and communicate key product differentiators.</p> </li> <li style="line-height: 1;"> <p data-path-to-node="1,3,0">Partner with Product and Engineering to package AI/ML and data tools into clear buyer value propositions.</p> </li> <li style="line-height: 1;"> <p data-path-to-node="1,4,0">Own and execute end-to-end GTM launch plans that maximize user adoption, engagement, and retention.</p> </li> <li style="line-height: 1;"> <p data-path-to-node="1,5,0">Create high-impact sales assets, product collateral, and training materials to empower reps and clients.</p> </li> <li style="line-height: 1;"> <p data-path-to-node="1,6,0">Deliver continuous training and competitive int