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Lead, Partner Marketing

Amperity
New York City, United StatesRemotefull_timeVerifiedPosted 16 May 2025
💰 $200,000/yr($150,000/yr$200,000/yr)

About the role

At Amperity, our AI-powered Customer Data Cloud empowers organizations to delight their customers and create differentiated experiences. Our multi-patented technology helps over 400 leading global brands like Alaska Airlines and DICK'S Sporting Goods drive revenue growth and meaningful customer experiences. We help users unlock the value of all of their customer data with simplicity and speed. Our team thrives on curiosity, collaboration, and transparency, fostering a culture where everyone can contribute and grow. We're looking for talented individuals from diverse backgrounds to help us eliminate data bottlenecks and accelerate business impact for the world's most innovative companies. With offices in Seattle, New York City, London, and Melbourne, you'll be part of a fast-growing team solving critical challenges at the intersection of AI, data, and customer experience. Ready to make an impact? Let's talk.

The Role

We're looking for a Partner Marketing Manager to deepen relationships with important partners, lead co-marketing efforts, and increase visibility through joint campaigns. You will oversee execution across partner marketing programs, enablement content, and GTM support—working with, through, and for our partner ecosystem. Reporting to the Senior Director of Growth Marketing, you'll partner with Marketing, Alliances, Sales, and Customer Success to lead pipeline, align messaging, and support activation across our solutions. You'll create content and campaigns tailored to each stage of the buyer journey, ensuring partners are equipped to succeed. You have experience in B2B partner marketing, collaboration experience implementing programs that bring measurable impact. You're organized, strategic, and excited to help scale a partner-first growth engine.

Interesting Problems

  • Guide integrated partner marketing programs, ensuring agreement on partner and executive priorities
  • Oversee field event logistics, ensuring materials, shipments, and sponsorship deliverables are fulfilled for booth sponsorships and partner events.
  • Collaborate with sales, product, and marketing teams to build joint go-to-market (GTM) plans with partners.
  • Manage relationships with important partners and our teams to ensure agreement on goals, messaging, and co-branded efforts.
  • Develop co-branded marketing campaigns in collaboration with important partners, promoting awareness, lead generation, and pipeline growth through activities such as webinars, email marketing, content creation, and events.
  • Monitor market trends, competitor activities, and industry insights to identify new opportunities for partner engagement.
  • Analyze on campaign performance, optimizing strategies and improving Return on investment.
  • Ensure brand consistency across all partner marketing efforts and collateral.
  • Ensure smooth execution of joint marketing programs across different departments.
  • Support contract negotiations and budget management related to partner marketing programs.

About You

  • 15+ years of experience in partner/channel marketing in a B2B environment.
  • Experience with digital marketing, demand generation, and content marketing within a partner ecosystem.
  • Experience building joint go-to-market (GTM) strategies with external partners.
  • Experience with Salesforce as a CRM tool
  • Create reports to assess campaign effectiveness, track measurements, and optimize performance.
  • Project management capabilities.
  • Experience working with sales, and product marketing to align marketing efforts with our goals.
  • Experience managing budgets and marketing spend.
  • Experience working in technology, SaaS, or software industries
  • Familiarity with SIs, Databricks, Snowflake

Remote Available

Amperity has offices in Seattle and NYC. We are also currently hiring in CA, CO, FL, GA, IL, IN, MA, MN, NJ, NY, OH, OR, TX, WA. 

Compensation

Base Salary:  150,000 -200,000. Within our pay range, individual salaries are determined by a variety of factors including, but not limited to: business considerations, local market conditions, internal equity, as well as candidate qualifications such as skills, experience, and education/training. 

Cash Incentives: Cash incentives are also available.

Stock Options:  The opportunity for ownership is an exciting part of Amperity’s total compensation package. Every employee at Amperity receives a new-hire equity grant, commensurate with the scope of their position.

Benefits

We offer all the benefits you'd expect from a great place to work: 10

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Company

Amperity

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