Manager, Photo Operations

Holland America Line (HAL) has been exploring the world since 1873. Our ships offer innovative features and enriching experiences focused on destination exploration and personalized travel, inviting guests to savor the journey.

We’re looking for an experienced Manager, Photo Operations to fill this critical role based in our Miami office. You’ll be responsible for leading strategic and operational initiatives that enhance guest experience and drive revenue across shipboard and shoreside photo environments. This role involves strategic management and oversight of pre-cruise sales programs, retail product development, inventory forecasting, procurement logistics, and reporting enhancements. You’ll work closely with the Director of Onboard Revenue – Photo, senior leaders and the Executive Leadership Team (ELT), as well as cross-functional teams in analytics, human resources, procurement, and shipboard operations to ensure alignment and execution of business priorities. The incumbent will be the primary conduit between the corporate photo department and the onboard teams and will be a true subject matter expert in all areas of the onboard photography business.  This role will also have significant involvement in driving product and service innovations and technology to keep pace with guest expectations and the overall photography marketplace. It also supports crew planning and training for approximately 60 shipboard photo team members, ensuring optimal staffing, performance, and alignment across the fleet. The responsibilities of this role have direct impact in onboard operations primarily in the Photo Department but also across associated departments in Onboard Revenue and Hotel Operations on all Holland America Line and Seabourn ships.  Additionally, there is significant daily interaction with multiple departments in the corporate/shoreside operation, such as Marine, Technical, Procurement, Finance, Staffing, Learning and Development, Talent Acquisition etc. as well as frequent involvement with various third party vendors and contractors.

Here’s a summary of what Holland America Line is looking for in its Manager, Photo Operations. Is this you?

Responsibilities

• Revenue Strategy & Pre-Cruise Sales

  • The manager, Photo Operations leads the strategic development and execution of HAL’s pre-cruise photo sales initiatives, which represent a significant revenue stream to the organization. This includes ideating new offerings, managing pricing strategies, and aligning with marketing to ensure visibility and conversion through HAL systems. The role owns the full lifecycle of these initiatives—from concept to deployment—and is accountable for continuous enhancement based on guest feedback and performance data and analytics. With an significant financial impact, this area requires an expert level understanding of consumer behavior, seasonal trends, and competitive positioning. The manager collaborates with analytics and commercial teams to forecast demand and refine offerings that elevate guest experience while maximizing profitability. Success in this area depends on balancing innovation with operational feasibility, ensuring that new products are both desirable and executable across the fleet. The role also supports cross-functional alignment to ensure smooth integration with onboard execution and shoreside systems. As the subject matter expert, the manager drives strategic decisions that shape the future of HAL’s photo retail experience. This accountability area is central to the department’s revenue growth and guest engagement strategy.

• Retail Product Development & Lifecycle Management

  • This accountability area focuses on the end-to-end management of photo and related retail products, including seasonal merchandise such as ornaments, albums, and magnets. The manager oversees product ideation, vendor selection, pricing, and forecasting, ensuring alignment with brand standards and guest expectations. This portfolio requires strategic planning and market awareness to maintain freshness and relevance. The role leads vendor negotiations and supply chain coordination, ensuring timely delivery and product availability across the fleet. Lifecycle management includes monitoring product performance, managing distressed inventory, and making data-driven decisions on reorders and retirements. The manager works closely with procurement and logistics teams to navigate global complexities such as tariffs and shipping timelines. Forecasting is done 6–12 months in advance to support strategic and proactive planning and cost control. This area also supports innovation by identifying new product opportunities and collaborating with vendors to develop exclusive lines. The manager ensures that retail offerings contribute meaningfully to both revenue and guest satisfaction.

• Inventory Strategy &