Director, Content Strategy
GartnerAbout the role
About the role
This role is for a senior individual contributor in the Content Planning team of the Insights, Strategy and Operations (ISO) organization. It is focused on ensuring the effective planning and delivery of Business and Technology Insights (BTI) content to deliver actionable, objective insights to clients and to support business growth, client engagement and retention.
What you will do :
Work with BTI (and other functional areas where applicable) to develop high-impact content strategy for Gartner’s mission-critical priorities and client journeys, ensuring content delivers maximum client value.
Partner with Insights and Product Analytics (IPA) and data science leaders to harness proprietary data, demand signals, and neural network insights, ensuring content strategy is informed, predictive, and uniquely defensible in a rapidly evolving marketplace.
Leverage AskGartner insights and ensure teams ability to understand content taxonomy and metadata to optimize AskGartner’s use of content for ideal client experience.
Deliver innovation and continuous improvement of the research content portfolio in alignment with BTI and Gartner business objectives.
Partner with Gartner’s Product Platform team to optimize and enhance Search and Recommendation algorithms and deliver content to support new client experience designs.
Maintain an excellent understanding of our evolving client needs and the Gartner products to support their journeys using our content and the touchpoints with other channels (inquiry, interactive tools, conference attendance etc.)
Lead execution of content initiatives from identification and ideation, through design and creation, by leveraging best practices in:
Process design - design excellent processes and/or optimize existing processes, using convention of efficiency, simplicity, leverage, data utilization, and change management.
Process execution - cost management, effective use of resources and feedback in all processes, effective and timely issue resolution, and root cause analysis.
Work independently, as well as collaboratively, to achieve results:
Develop business cases and scope opportunities for projects/programs to drive content innovation.
Create and manage success measurement criteria and analysis to drive continuous program improvement to ensure desired outcomes are measured and met.
Design and deliver communications and presentations to all levels of management within and beyond BTI.
Guide and matrix manage project teams; coach and mentor project managers and team members for highly effective program management.
Support peer teams, sharing expert knowledge and providing training where required.
The results we are looking for:
Delivery of Gartner business goals by improving the organization's ability to deliver must-have content and support compelling interactions with clients.
Programs are agile, outcome centric, built to metrics and demonstrate value and return on investment through multiple iterations.
Extensive use of latest technology, including AI, to maximize efficiency and scalability.
Excellent reporting, training and stakeholder communications to ensure projects are continuously delivering on purpose and business impact.
What you will Need:
Bachelors degree plus 7 years relevant experience.
Solid understanding of the technology industry, major segments, trends and technologies, and common vendors, products and solutions used.
Significant experience independently managing complex content programs, projects, and processes that demonstrate positive business impact within a complex organization.
Experience working with the delivery of advanced, modular content in a major global enterprise context.
Demonstrated track record of designing and improving business processes with rigor and attention to detail.
Excellent written and oral communication skills and the ability to communicate effectively with a broad spectrum of roles and backgrounds a
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