Senior Director, Influencer Technology & Platform Strategy

Working at Real Chemistry and in the healthcare industry isn’t just a job for us. We got into this field for different reasons, but we all stay for the same reason – to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas.

Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has, carved out its space at the intersection between healthcare, marketing and communications, data & AI, and the people at the heart of it all. We work with the top 30 pharma and biotech companies and are built for uncommon collaboration—we believe we are best together, bring together experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be. This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcare—all with the intent to transform healthcare from what it is to what it should be. But we can’t do it alone – you in?

About starpower

starpower is an Influencer and Culture Marketing Agency powered by Technology. Strategy and Creative.  The starpower team creates effective Pop Culture partnerships by aligning industry-leading strategies, with our unique network.  We specialize in partnering with brands to break through the noise and drive results that resonate with consumers. 

In 2020, starpower was acquired by Real Chemistry.  To learn more about starpower and the partnership with Real Chemistry (formerly W2O Group), please see here:  www.starpowerllc.com

This is a hybrid role, based in our New York office or remotely within the US, depending on team and business needs.

Job Overview

Real Chemistry is looking for a Senior Director, Influencer Technology & Platform Strategy to join our growing team!  

Reporting directly to the VP of Digital and Innovation, the Senior Director, Influencer Technology & Platform Strategy, you will play a crucial role in building and steering starpower’s technical evolution, with a focus on advancing digital platform capabilities and driving innovation to ensure operational excellence across our influencer marketing initiatives.

What you’ll do:

• Develop and build strategic technology initiatives (platforms and process) to enhance operational efficiency, optimize campaign outcomes, and ensure accuracy in reporting.

• Support the advancement of measurement and evaluation (M&E) automation, including integration of new technologies to enhance reporting capabilities and drive efficiencies.

• Provide thought leadership on emerging technologies, tools, and platforms, and explore new solutions to advance starpower’s influencer marketing capabilities.

• Collaborate to identify and implement technology optimizations that support the broader business objectives of starpower and starpower clients.

• Serve as a resource and technology advisor to starpower account teams, equipping them with the necessary tools, processes, and insights to maximize performance.

• Oversee the development and implementation of API and data integrations to build and scale owned databases, ensuring seamless data flow and system interoperability across platforms.

• Develop and maintain business, functional, and technical requirements and processes for data automation and centralization between platforms

• Lead, mentor, and manage a junior team of technology professionals, fostering their development in technology strategy and execution.

• Cultivate, own, and manage relationships with key technology vendors and platforms to ensure optimal performance and alignment with starpower’s goals.

• Support new business strategy and development by leveraging technology solutions to drive innovation, efficiency, and measurable results.

This position is a perfect fit for you if: 

• ​Our Company values – Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an “I” – really speak to you. 

• You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We’re always evolving. 

• You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data. 

• You are highly organized self-starter, able to