Director, Girl Scout Merchandise
Girl ScoutsAbout the role
About Us
Girl Scouts of the USA
Founded in 1912, Girl Scouts of the USA (GSUSA) is the preeminent leadership development organization for girls and the leading authority on their healthy development. Millions of Girl Scout alums across the country and the world have gone on to achieve incredible things and make a tremendous impact in fields ranging from public policy, medicine, journalism, and athletics to international relations, science, technology, art, and entertainment.
As a mission-driven organization, Girl Scouts of the USA champions girls as they explore their worlds, try new things, and develop the courage, confidence, and character to make the world a better place. From stargazing during a first overnight camping trip to building robots, navigating a rocky hiking trail, working together on a community project, and learning about the importance of environmental stewardship, Girl Scouts of all backgrounds and abilities can unapologetically be themselves as they rise to meet new challenges and discover the issues that matter most to them. Along the way they learn the power of friendship, connection, and teamwork.
Girl Scouts are doers, innovators, problem-solvers, creators, and dreamers, and the GSUSA team is here to center, support, and inspire them, working with 111 local councils across the country and USA Girl Scouts Overseas to deliver our life-changing Girl Scout Leadership Experience.
Essential Responsibilities
The Revenue Office/Girl Scout Merchandise leads merchandising, licensing, product sales, and other revenue streams, which in turn fund both Girl Scouts of the USA programming and administration and local council revenue. The teams at this division include e-commerce, operations, retail, licensing, and the famous Girl Scout Cookie Program and work closely with all the other communities to bring products to market for our Girl Scouts and to the public. The team also collaborates closely with external vendors, sponsors, and external agencies.
POSITION SUMMARY
The Director, Girl Scout Merchandise is responsible for leading the implementation of the merchandising strategy, with a focus on the development, buying, and production of merchandise for resale through Girl Scout Merchandise channels to support the organization’s revenue objectives. This role directly manages the sourcing strategy for Girl Scout’s mission critical categories including badges and uniforms, while also overseeing other hardline and softline categories. The Director must work collaboratively with key departments to ensure alignment with the organization's overall strategy regarding merchandise.
This position requires strong leadership, vision, and innovation, as well as the ability to guide the buying team to achieve strategic and revenue goals while adhering to established policies, procedures, and financial controls. The ideal candidate must be a self-motivated professional, capable of independently driving initiatives and maintaining momentum. This includes taking proactive ownership of responsibilities and anticipating challenges to deliver results.
ESSENTIAL RESPONSIBILITIES - Primary duties of the position
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Develop and implement a data-driven merchandising strategy that aligns with revenue and growth targets, ensuring product assortments meet customer demand and drive profitability.
- Create and lead seasonal merchandise plans to support key strategic initiatives, product launches, top sellers, seasonal campaigns, and market trends for wholesale and e-commerce
- Own the product development lifecycle, including the time and action calendar, ensuring alignment on key milestones such as seasonal kickoffs, design approvals, purchase order approvals, and INDC dates.
- Collaborate with vendor partners to design compelling assortments that appeal to our target customer base and meet margin targets
- Oversee vendor management to ensure compliance with legal and ethical standards, codes of conduct, sustainability goals, and vendor performance requirements
- Analyze and present business performance data, offering actionable insights to guide both short-term and long-term strategies
- Work with the Inventory Manager to optimize inventory levels through effective forecasting, replenishment, and markdown strategies
- Communicate product strategies and foster alignment across cross-functional teams, including e-commerce, sales, creative and marketing
- Partner with e-commerce team to plan promotional strategies that drive revenue and customer engagement while maintaining profitability
- Identify new opportunities for produc
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