Senior Marketing Operations Manager
WorldpayAbout the role
Job Description
Are you ready to write your next chapter?
Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day. When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.
We’re looking for a Senior Marketing Operations Manager join our ever-evolving Sales Operations team to help us unleash the potential of every business.
Are you ready to make your mark? Then you sound like a Worldpayer
Where you’ll own it
Denver, Colorado. This role will be a hybrid with our office located in the Denver Tech Center.
What you’ll own
The focus:
- Market expansion, efficiency, audience building and digital targeting
- Ability to capture sales activity more consistently: sequence reply rate, meeting rate and call connects from sequences and technology plays
- Technical adoption, partnership w corporate marketing team for campaigns and technology
- Obtain an up-to-date centralized view of all Platforms Partners in Hubspot to enable a true VAS funnel, digital activation, and ensure we are able target with appropriate partner messaging.
- Ability to hold communications based on partner status and offer relevancy to have Platforms Partner accessible in list form for relevancy in Campaign sends by list build ease & accuracy.
Responsibilities:
- Increase capacity and ability to execute more frequent programs for new business (entering new markets, vertical campaigns, competitor takeout campaigns, etc)
- Increase referral and PE initiatives
- Digitize / automate partner marketing initiatives
- Acquiring and building target account lists, leveraging Clay and other data providers to execute more sales led or ABx campaigns
- Analyze performance metrics across audiences to surface insights that will contribute to better, faster prospect journey.
- Maintain a centralized view of all Platforms customers to enable a true VAS funnel, digital activation.
- Manage routing requirements by campaign, channel and audience.
- Managing web forms and Hubspot workflows
- Deploy a multi-touch attribution model backed by technology to better understand and respond to the desired prospect journey.
- Owns data cleanliness and accuracy.
What you bring
- Experience within SaaS industry, ideally payments
- 5-7 Years enterprise Marketing Ops experience for enterprise level companies
- BA/BS degree
- Experience with Microsoft products: Marketo, Hubspot, SFDC
What makes a Worldpayer
What makes a Worldpayer? It’s simple: Think, Act, Win. We stay curious, always asking the right questions to be better every day, finding creative solutions to simplify the complex. We’re dynamic, every Worldpayer is empowered to make the right decisions for their customers. And we’re determined, always staying open – winning and failing as one.
Does this sound like you? Then you sound like a Worldpayer. Apply now to write the next chapter in your career.
Privacy Statement
Worldpay is committed to protecting the privacy and security of all personal information that we process in order to provide services to our clients. For specific information on how Worldpay protects personal information online, please see the Online Privacy Notice.
EEOC Statement
Worldpay is an equal opportunity employer. We evaluate qualified applicants without regard to race,
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