Data Analyst, Revenue Operations
OnBoardAbout the role
Title: Data Analyst, Revenue Operations
Date: February 2026
Reports to: Manager, Sales Operations
Location: Remote, United States
Position Summary
The Data Analyst, Revenue Operations owns performance analytics and insights across the end-to-end GTM engine, spanning Marketing, SDR, Sales and Account Management. This role is responsible for turning operational data into clear narratives that improve conversion rates,��pipeline quality, win rates, retention, and expansion.
This role focuses on measurement, insight, and strategic guidance-answering what’s working, what’s not, and why across the customer journey.
You will partner closely with Sales, Marketing, Customer Success, Finance, and RevOps leadership to connect pre-sale decisions to post-sale outcomes (retention, churn, expansion, revenue quality) helping the business understand which customers we should win, how we should win them, and how those decisions affect long-term revenue.
Key responsibilities
Own analysis across the full revenue lifecycle:
- Provide defined GTM-level insights that connect demand generation to pipeline outcomes, including:
- Pipeline Outbound vs. Inbound
- Win-rate and cycle-time trends by source/segment to inform targeting
- Deal quality indicators (e.g., source mix, segment fit, vertical)
- Support weekly/monthly business review readouts with decision-oriented narratives from business owners (what changed, why it matters, recommended next steps).
- Answer ad hoc questions as capacity allows through an intake/prioritization process.
Funnel, Pipeline & Velocity Insights
- Own the funnel model and reporting cadence across key stages (e.g., Inquiry/MQL → Meetings → Qualified → Pipeline → Closed-Won).
- Deliver recurring reporting and insights by:
- Channel, campaign/program, vertical/segment, tiering, and source type
- Conversion rates, velocity, and drop-off analysis between stages
- Build and maintain standard Marketing performance dashboards, including:
- Funnel and waterfall views
- Leading indicators (volume, speed-to-lead, meeting rates, quality metrics)
- Pipeline contribution (sourced and influenced, where definitions exist)
- Produce actionable insights that translate into clear recommendations:
- Where to invest (segments/channels/programs)
- Where leakage occurs and what behaviors correlate to better outcomes
- Quality and efficiency trends (not just volume)
GTM Handoff & SLA Measurement (Funnel Integrity Reporting)
- Own measurement and recurring reporting for GTM handoffs and SLAs across the revenue funnel
- Build standardized handoff da
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