Sr. Field Marketing Manager, Northeast

BE PART OF BUILDING THE FUTURE.

What do NASA and emerging space companies have in common with COVID vaccine R&D teams or with Roblox and the Metaverse? 

The answer is data, -- all fast moving, fast growing industries rely on data for a competitive edge in their industries. And the most advanced companies are realizing the full data advantage by partnering with Pure Storage. Pure’s vision is to redefine the storage experience and empower innovators by simplifying how people consume and interact with data. With 11,000+ customers including 58% of the Fortune 500, we’ve only scratched the surface of our ambitions. 

Pure is blazing trails and setting records:

• For ten straight years, Gartner has named Pure a leader in the Magic Quadrant 
• Our customer-first culture and unwavering commitment to innovation have earned us a certified Net Promoter Score in the top 1% of B2B companies globally
• Industry analysts and press applaud Pure’s leadership across these dimensions
• And, our 5,000+ employees are emboldened to make Pure a faster, stronger, smarter company as we go
  
  

If you, like us, say “bring it on” to exciting challenges that change the world, we have endless opportunities where you can make your mark.

We are looking for a Field & Partner Marketing Manager who will be responsible for the strategy and implementation of a Field Marketing Plan to drive pipeline and bookings growth for the Northeast region. This position will focus on driving high impact campaigns and programs, continually testing and evaluating success and making necessary adjustments to the plan. The goal is to generate high quality pipelines, stimulate acceleration of the sales cycle and build/strengthen customer relationships and preference for the Pure Storage (Pure) brand, both directly and through partners.

The ideal candidate will collaborate with Regional leadership, Pure Account Executives, Partner Account Managers, partners, and internal marketing teams to ensure alignment between the marketing plan and Pure Storage's strategic objectives. 

SHOULD YOU ACCEPT THIS CHALLENGE...

• Develop and execute a strategic marketing plan in collaboration with Pure sales, Partner teams, and Regional Partner Account Managers, focusing on supporting sales pipeline and bookings goals, while driving new logo acquisition through regional resellers.
• Be the primary marketing resource for the Regional Sales and Regional Partner teams.
• Collaborate and develop relationships with all route-to-market channels, including resellers and alliance partners, to achieve scale and enhance market reach/impact.
• Plan the effective use of Pure's marketing development funds (MDF) with Partner Account Managers and Focus Partners, focusing on new business growth.Implement and leverage global campaigns in collaboration with field and corporate marketing teams, and drive adoption of key marketing programs in the region.
• Assist partners in utilizing the MDF portal effectively, ensuring proper usage, guiding them through pre-approval and claim processes, and collaborating with finance to facilitate timely payments.
• Foster cross-team collaboration among all sales and marketing stakeholders, including Field Marketing, Digital, Programs, Inside Sales, Operations, PartnerChannel and Agencies.
• Continuously track program performance, adjust plans using data and report results to senior stakeholders.
• Use market research and business intelligence to inform program strategy and planning.
• Monitor industry trends and competitor activities in the local region.
• Demonstrate operational excellence in managing marketing programs, procurement processes and budget (regional marketing and MDF)

WHAT YOU’LL NEED TO BRING TO THIS ROLE...

• Bachelor’s degree in the marketing field with 5+ years experience managing best-in-class marketing programs. 
• Experience creating integrated marketing plans for a high tech company to gain new customers and build repeat business.
• Experience working with and marketing with partners and alliances 
• Experience organizing local and regional events.
• Proactive self-starter, strategic and analytical thinker with exceptional execution and problem-solving capabilities and a hunger to learn and grow.
• Embraces ch