VP, Business Development Team

Who Are We Looking For?

The VP, Business Development Team, will be a key member of Vestwell’s Sales leadership team in the Financial Advisor Channel, responsible for driving the efficiency, consistency, effectiveness of strategy, and growth of Vestwell’s sales efforts. This role is designed for a strategic and hands-on leader who will collaborate closely with both BD and RVP teams to ensure alignment and effectiveness of delivery upon solutions, systems, and processes across the organization. 

WHAT WILL YOU BE DOING?

Day-to-day you will also be expected to:

Sales Strategy and Planning:

• Collaborate with Sales leadership to develop and execute go-to-market strategies that align with company objectives and drive revenue growth.
• Analyze market trends, competitive intelligence, and sales performance data to identify opportunities for process improvements and strategic shifts.
• Partner with sales management and finance in the development of sales targets, quotas, and key performance indicators (KPIs) in alignment with overall company goals.
• Partner with executive leadership and marketing to coordinate and execute Vestwell’s 2026 Partner Forum.

Sales Operations Management:

• Collaborate with Team Leads to identify opportunities for growth within day-to-day operations of the sales team - ensuring that systems, processes, and tools are optimized to support sales goals.
• Partner with Sales Enablement, Marketing, and Product teams to ensure seamless communication and alignment on product updates, new launches, and promotional campaigns.
• Continuously improve sales processes, including lead management, CRM adoption, forecasting, and territory management.

Training and Enablement:

• Partnering with Learning & Development and Enablement teams, strategize and deliver training programs to ensure the sales team and RVPs are well-versed in Vestwell’s products, solutions, and platform capabilities.
• Provide ongoing coaching and support to sales staff, helping them improve their sales techniques, product knowledge, and understanding of client needs.
• Support the RVPs in fostering a culture of continuous learning, ensuring the team is always up-to-date on product innovations, market trends, and best practices.
• The role will be instrumental in training teams on new product launches and enhancements, optimizing sales processes, and ensuring the sales organization is operating with the right tools, systems, and strategies to succeed in a rapidly evolving market. Serve as the bridge between the Sales, Product, Marketing, and Customer Success teams, ensuring smooth communication and coordination across departments.

Sales Tools and Technology:

• Partner with Marketing and Enablement to develop cadence/campaign strategies. 
• Lead the adoption and optimization of sales tools, CRM systems (e.g., Salesforce), and data analytics platforms to improve sales productivity and performance tracking.
• Ensure that sales teams have the necessary resources and technology to execute effectively and efficiently across all stages of the sales cycle.
• Regularly evaluate sales technology stack and implement new solutions where necessary to increase efficiency.

Cross-Functional Collaboration:

• Serve as the bridge between the Sales, Product, Marketing, and Customer Success teams, ensuring smooth communication and coordination across departments.
• Work closely with the Product and Marketing teams to ensure the sales team is prepared for product launches, enhancements, and client messaging.
• Provide regular feedback from the sales team to Product and Marketing to ensure product positioning, messaging, and competitive differentiators are aligned with the sales process.