Supervisor, Analytics (Media)

WHO WE ARE

Crossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the Pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul. 

We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The Pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues’ professional & personal wellbeing and growth. It’s why we have countless initiatives, clubs & cultural events dedicated to our people and why we have been the top ranked media agency named to Ad Age’s Best Places to Work for the past seven years in a row.  

We have offices in the US in New York and Philadelphia, with employees across 25+ states, as well as in London and Germany.  Our client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangements and more.

 

 

 

YOUR ROLE

We’re looking for a passionate, collaborative, and adaptable Supervisor to join our Redbox team, our Data Analytics and Business Intelligence practice. The team is driven by curiosity and creativity in data analysis and storytelling and you should be a natural leader who loves data, problem solving, and uncovering insights that drive impact.

In this role, you will leverage your experience in media analytics and data interpretation to produce actionable insights and support strategic client decisions. You will work on complex analytics projects, create client-ready deliverables, with client and team management responsibilities. 

• You have a love of data, analysis, and creative problem solving
• Are comfortable leading client conversations
• Have solid organizational skills including attention to detail and multi-tasking agility
• Adaptable, proactive, and able to work independently or in a team setting as needed
• Don’t mind rolling your sleeves up for data cleansing, data visualization, and analysis
• Not afraid to speak up, ask questions, share your thoughts, and listen to others

RESPONSIBILITIES

Analytics & Measurement

• Apply media analytics to optimize campaign performance and inform client decisions.
• Employ statistical and measurement techniques including control/exposed designs, brand equity testing, correlation analyses, and T-Tests.
• Interpret modeling outputs and utilize techniques such as Linear Regression to assess marketing effectiveness.
• Understand the digital marketing ecosystem and how data identifies and addresses target audiences.
• Apply taxonomies to manage and structure data effectively.

Team & Client Management

• Presenting insights to clients and internal stakeholders.
• Ownership of client communications with support from management.
• Manage project-based personnel, including junior analysts and offshore resources

Technical & Product Skills

• Proficiency with analytics and marketing tools, including:
• CM360, Tableau
• YouGov Profiler and Brand Index
• NMI, TransUnion
• Snowflake & DBT, Python
• Microsoft Excel, Word, PowerPoint
• Data taxonomies and other tools as neede

QUALIFICATIONS 

• 5+ years of experience in media analytics, marketing data analysis, or related roles.
• Strong understanding of digital marketing, measurement frameworks, and data analytics.
• Advanced Excel skills; proficiency in analytics platforms, SQL, Python, or Tableau preferred.
• Strong problem-solving, project management, and communication skills.
• Ability to manage client relatio