Sr Category Manager (CPG)
Acosta GroupAbout the role
This is a #hybrid position, working on-site with Coca-Cola 3 days per week in their Bloomington, MN office.
You will provide high-level support for Category Management, Analytics, and Insights initiatives, focused on driving strategic growth for Target. Leveraging a deep understanding of sales trends and key market drivers affecting retailers, brands, and consumers. Collaborate with cross-functional teams to deliver advanced, insight-driven analytics and actionable recommendations.
You must be confident in independently engaging with retail partners.
- Analyze complex data and provide thoughtful, proactive guidance and recommendations that address the 4-Ps (product, pricing, promotion, placement).
- Build compelling sales presentations using syndicated, shopper, and other sources of data that provide in-depth analysis and solutions that address current business issues.
- Leverage Target POS/Vendor IQ, Circana, Nielsen, CKS, Numerator, etc., to analyze data to develop insights-based analysis /projects with recommendations focused on strategies and objectives
- Participate in the category review or line review processes, working with other cross-functional teams to provide complete category management solutions.
- Independently develop and maintain reporting that measures performance against strategies and objectives.
- Possess an understanding of Space Management software and the ability to occasionally manipulate POGs.
- Work closely and often with Coca-Cola team members and the customer by setting up regular meetings to become a trusted advisor.
- Provide follow-up and summarize action items and results as needed.
- Solid working knowledge of the CPG industry (data sources, tools, concepts, etc.).
- Proficient in industry tools utilized in the completion of the work assigned.
- An advanced degree of proficiency in Windows and related software applications, including Excel, PowerPoint, and Power BI as needed.
- Effectively and independently conduct data mining, utilizing CPG math concepts and tools.
- Demonstrate advanced skills in plan preparation and delivering effective solutions.
- Extrapolate opportunities to drive results based on analysis of a business challenge or opportunity.
- Communicate clearly and effectively while understanding and adapting to the audience.
- Independently manages and, at times, leads project plans and assumes responsibility for tracking, communication, and timing.
- Break down larger problems into smaller components and potential resolutions.
- Build and maintain effective relationships with stakeholders, gaining trust and respect, leading to optimal execution of results.
- Execute against strategic objectives by developing tactical plans.
Physical Abilities:
- Seeing
- Color Perception
- Touching
#DiscoverYourPath
Acosta is a part of Acosta Group – a collective of the industry’s most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey.Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers brands to thrive in the world of omnichannel shopping. Our sales and digital teams build lasting relationships, ensuring our client brands get the space they deserve in stores and outperform the competition online, while our merch reps make brands shine in retail locations across the world.
But it’s not just about what we do – it’s about who we are. With a team of over 20,000 associates, we’re a community of forward-thinking, value-driven professionals committed to an unmatched level of trust and transparency in the industry. And, we understand the importance of work-life balance, which is why many of our field roles provide our associates with flexible scheduling options. Join us and be a part of a team that values growth and making a real impact for our clients, retail partners and their customers.
Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities ar
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