Social Media & Community Manager
AspireAbout the role
Social Media & Community Manager
About Aspire
Aspire.io is the world’s first word-of-mouth commerce platform that leverages your brand’s ambassadors, influencers, affiliates, customers, user-generated content, and social ads to accelerate marketing results across paid, owned, and earned channels. Since 2014, Aspire’s industry-leading software platform, combined with our award-winning Agency Services team, has served household names such as M&M’S, Keurig, Samsung, HelloFresh, Dyson, and many other high-growth companies while paying out $100M to creators around the world.
The Role
We're looking for a bold, creative Social Media & Community Manager to become the voice of Aspire and help us tell our story to marketers and creators around the world. At the center of the creator economy conversation, you'll own our social presence across LinkedIn, Instagram, and TikTok—and lead our Inside Influence Slack community for marketers navigating influencer marketing.
You'll have a strong voice, a sharp point of view on the creator economy, and the ability to turn industry insights and trends into scroll-stopping content that educates and inspires. This role combines strategic thinking with hands-on execution: you'll develop content strategies, write compelling copy, create or edit short-form videos, spark community conversations, and use data to continuously optimize our approach.
The ideal candidate is a self-starter who thrives in a remote environment, loves experimenting with new formats and platforms, and understands what makes content resonate with both B2B marketers and the creator community. You'll work with top-tier brands like L'Oréal, Dyson, and BÉIS, and have the unique opportunity to launch our TikTok channel from the ground up.
If you're passionate about the creator economy, have a knack for community building, and want to shape how the leading influencer marketing platform shows up in the world—this role is for you!
What you'll be working on:
- Own and grow our social channels: Manage and scale Aspire's LinkedIn and Instagram accounts, including content planning, creation, posting, engagement monitoring, and performance reporting
- Launch and lead TikTok: Develop the content strategy from scratch, write scripts, film or edit short-form videos, experiment with trending formats, and establish Aspire's unique voice on the platform
- Build and nurture our community: Lead the Inside Influence Slack community by creating engaging conversation prompts, hosting AMAs, sharing timely industry resources, and fostering meaningful connections among members
- Collaborate cross-functionally: Partner with Content and Product Marketing teams to transform product launches, customer success stories, and company milestones into engaging social narratives
- Stay ahead of trends: Monitor social media trends, creator conversations, platform updates, and competitive movements to keep Aspire's content fresh, relevant, and cutting-edge
- Repurpose and amplify content: Transform blog posts, webinars, research reports, and other content assets into snackable social content that drives engagement and awareness
- Drive strategic initiatives: Turn product launches, industry trends, and company news into comprehensive multi-channel campaigns that educate our audience and drive business results
- Analyze and optimize: Track, analyze, and report on performance metrics across all channels; use data insights to continuously refine content strategy and improve results
- Engage authentically: Respond to comments, DMs, and community questions in a way that's helpful, on-brand, and builds genuine relationships with our audience
What we're looking for:
- 3+ years of experience in social media management or community management in B2B SaaS, influencer marketing, or the creator economy space
- Proven track record of growing and managing social media accounts (LinkedIn and Instagram experience strongly preferred)
- Strong writing skills with the ability to craft compelling, authentic social copy that resonates with both marketers and creators
- Experience creating and editing short-form video content using tools like CapCut, Canva, Premiere Pro, or similar platforms
- Comfortable being on-camera OR exceptional at behind-the-scenes content creat
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