Senior Program Manager, Scaled Partner Program

POS-27922

HubSpot’s product partnerships team is on a mission to scale the App Ecosystem to help millions of businesses grow better. Today, there are over 1,700 app partners that enable HubSpot customers to seamlessly integrate with other tools and enhance their capabilities beyond HubSpot's native features. These integrations enhance functionality, improve user experience, and play a key role in attracting and retaining customers.

Our team is deeply committed to forging impactful partnerships that generate mutual success for HubSpot, our partners, prospects, and shared customers. To further accelerate the growth of our ecosystem, we are seeking a Senior Program Manager of Partner Programs. This pivotal role will be instrumental in defining, measuring, and guiding best practices for the onboarding and activation of over 1,500 longtail app partners. Our goal is to ensure every partner achieves their activation, engagement, and revenue objectives, thereby fostering growth for our partners, customers, and HubSpot as a whole.

Building this program from the ground up, you will have an exciting opportunity to drive transformative growth and shape the go-to-market strategy of HubSpot’s ecosystem. You will work closely with other teams in product, marketing, analytics and go-to-market to help acquire, onboard, activate, and enable longtail app partners to thrive within our ecosystem. 

In this role, you’ll get to:

• Play a key role reimagining the experience of our >1,500 longtail app partners.
• Design a new vision and strategy to help our longtail app partners achieve their goals while simultaneously helping our shared HubSpot customers grow.
• Build and help implement improved systems, workflows, enablement, and internal processes in the Hubspot CRM to improve the longtail partner experience and outcomes.
• Collaborate with key stakeholders across the business to create content, resources, and enablement materials.
• Regularly assess and recommend improvements to the partner program and experience, based on longtail partner feedback, strategic objectives, and market dynamics.
• Design and own key KPIs around longtail partner activation, engagement, and revenue numbers.

We’re looking for someone who has:

• Extensive admin experience in the HubSpot CRM, specifically within systems design and implementation inclusive of setting up workflows, automations, and processes to help support partners at multiple stages of their journey
• Proven experience in building partner programs including onboarding, activating, and growing partners at scale for multiple personas, or building/managing a similar program for customers
• Established KPIs to measure the success of a partner/customer UX program 
• Analyzed data to provide meaningful insights to continue improving the efficacy of a program
• The ability to articulate a vision for the longtail partner experience, identify key pain points and opportunities within the longtail partner journey
• Experience owning and maintaining a strategic roadmap that aligns with business objectives
• Strong project management abilities with experience managing complex, cross-functional initiatives
• Excitement to work cross functionally with a wide variety of stakeholders in a largely remote environment

Cash compensation range: 118500-189600 USD Annually

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The cash compensation above includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are based on a few different factors unique to each candidate, including their skills, experience, qualifications and other job-related reasons.

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