Senior Product Manager - Customer Data Platform

Job Description

As a Senior Product Manager for Epsilon Customer, our Customer Data Platform (CDP), you will support the product operational processes, product strategy development, customer requirements gathering, competitive intelligence, go-to-market activities, and sales enablement for our solution that enables managing an accurate view of customers for marketing and supports analytics, owned and paid channel audience activation.   

This role is a team contributor and will have an opportunity to mature product management skills and grow their career. The role will have responsibility for engaging with customers, product marketing, platform management, and product engineering.

The senior product manager requires strong problem-solving skills such as uncovering and understanding customer problems, market dynamics, and the competitive landscape. Additionally, this role will need to have strong program management skills to manage multiple workstreams of activity across the solution.

Responsibilities:

• Understand and prioritize customer problems and articulate them clearly to build requirements for future development.  This role does not need to define ‘how’ to technically build the solution.  Instead, advocating ‘why’ and detailing business and user requirements are key
• Maintain the product backlog and with product management and engineering colleagues to prioritize our development aligned with the business strategy
• Review and refine product documentation
• Track user feedback and usage patterns to inform enhancements
• Present product roadmaps to internal and external stakeholders
• Train internal SMEs on product capabilities and differentiators
• Support Sales by addressing client questions on capabilities and business outcomes the product delivers
• Manage multiple projects, activities, and timelines that span product strategy, enhancement prioritization, product backlog, product documentation, competitive analysis, and go-to-market support.

Requirements

• Five plus years of product management experience in SaaS company, ideally B2C marketing technology or equivalent of outlined responsibilities.
• Understanding of the value of first party data, data management, and the challenges media activation
• Experience developing the competitive positioning and go-to-market strategies of a client-facing solution.
• Curious mindset.
• Ability to analyze the marketplace.
• Inherent passion about marketing and technology.
• Ability to influence cross-functional team members without formal authority.
• Bachelor’s degree
• Travel – less than 10%.

What you’ll bring with you:

• Collaborative mindset: You excel at collaborating across teams to achieve a common goal.  You are adept at influencing others with facts and clear communications.
• Customer-led: You are focused on building products that solve customer problems and align to the Epsilon business strategy. 
• Ready to learn: You want to tackle new challenges to grow your product management skillset and also build your knowledge of marketing technology.
• Self-starter: You act with accountability and thrive when you have guidance and coaching without micromanagement. 

Additional Information

Epsilon at Our CORE  

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Our products accelerate our clients’ ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes.  For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Our best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, retail media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.    

Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work:  

• Act with integrity. We are transparent and have the courage to do the right thing. 
• Work together to win together. We believe collaborat