Senior Marketing Manager

Senior Marketing Manager

Who we are

Corebridge Financial helps people make some of the most meaningful decisions they’re ever going to make. We help them plan and take action to protect the future they envision, and respond to some of life’s most difficult moments through the solutions and services we provide. We do this through our broad portfolio of life insurance, retirement and institutional products, offered through an extensive, multichannel distribution network. We provide solutions for a brighter future through our client centered service, breadth of product expertise, deep distribution relationships, and outstanding team of hardworking and passionate employees.

Get to know the business

Life and Retirement is a unique franchise that brings together a broad portfolio of life insurance, retirement and institutional products offered through an extensive, multichannel distribution network. It holds longstanding, leading market positions in many of the markets it serves in the U.S.

Overview of Position

As a Senior Marketing Manager and influencer at Corebridge, people come to you as a “go-to” source for help and support because of your deep knowledge and expertise. As a more experienced team member, you are capable of driving continual improvement and impacting the way we deliver and measure our impact. Because of your influence, whether direct or indirect, we are able to deliver powerful outcomes for our business partners and clients.

Responsibilities

• Support the acquisition strategies and plans
• deliver communications to Corebridge prospective clients through programs and Lead Generation campaigns
• Work closely with the business partners to execute on Conferences and Sponsorships related to our industry  
• Support the development and integration of the Corbridge value proposition and how we tell our story
• Develop programs, marketing strategies and materials as required by the business designed to grow Corebridge business in all client segments and markets including Higher Education, K-12, Healthcare and Government-Municipalities; align with core business objectives
• Develop and execute communications, digital assets and booth / presentation for Conferences and Sponsorships that are included in our business development strategy
• Develop partnerships with members of Acquisition and Market Leader teams.
• Deliver best-in-class acquisition programs designed to promote brand
• Execute the strategy to provide best in class sales finals materials.  Keeping informed by the competitive landscape in the retirement business, scale current acquisition messages to compete in small – mid and large size plans.
• Develop dashboard and provide quarterly update for campaigns
• Work with data and analytics to create a measurable program for all Acquisition strategy metrics. Modify programs to optimize results

What you need to know

• BA/BS required
• 5+ years’ marketing strategy and/or relationship marketing experience preferred
• Institutional retirement experience (required)
• Must be able to present to groups ranging in size from 5-20
• Creative, thinks out-of-the-box
• Strong problem-solving skills

What our employees like most about working for Corebridge Financial Life & Retirement

• We care about your professional development. Our career progression program will provide you with the opportunity to develop your skills, strengthen your productivity and be eligible to progressively advance to positions with an increased responsibility and increased compensation. 
• Our “Giving Back” policy is at the core of our daily operations and guides our future progress. Don’t believe us?  We put our money where our mouth is! Corebridge Financial will give you up to 16 hours a year paid time off to volunteer in the community.
• Our people are our most important asset therefore we provide a generous benefits plan and competitive pay.

Benefit package includes

• Paid Time Off Corebridge Financial recognizes the importance of work life balance). We offer 24 PTO days to start. YES, 24!
• 17 paid holidays per calendar year. 
• A 401(k) Retirement Plan which will be HARD TO BEAT. Our 401K - $1 for $1 match up to 6% with immediate vesting, plus Corebridge Financial automatically contributes an additional 3% into your 401K regardless of if you enroll or not.