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Senior Manager, Planning

dentsu international
United StatesRemotefull_timeVerifiedPosted 3 Jun 2024
💰 $110,400/yr($68,000/yr$110,400/yr)

About the role

Company Description

Carat is the world’s first media agency and privileged to work with some of the most storied and innovative brands in the world. Most recently named a leader amongst global media agencies by Forrester, Carat is consistently ranked the #1 media agency in the world. With over 12,000 experts in over 100 countries. Carat is a dentsu company and delivers an unparalleled capability to unlock real human understanding and connect people and brands through powerful and engaging media experiences.

Job Description

This is a remote role, location within Central or Eastern Time Zone is required. 

We are looking to add a Senior Manager, Media Planning to our remote Carat team. You will join a supportive team and work with a client that sees us as a true partner. We are spread throughout the Central and Eastern Time Zones, making collaborating an important part of our success. You and your team will support one of the world's most innovative B2B clients.

You will serve in an important junior/mid-level role potentially more in time. You will report directly into the Associate Media Director. You will also get to demonstrate your working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems. You will help manage the daily tasks by assuring focus on important client goals and communicating appropriate resource needs to meet ongoing client goals. 

Responsibilities: 

  • Understanding of all media channels and experience coordinating across multiple media disciplines (Display, Partner Direct, Content, SEM, Social, TV, OLV, OOH, and Radio) 
  • 2+ years of experience with upper funnel media awareness campaigns 
  • Coordinate with creative agencies on creative assets and accounts needs 
  • Coordinate with multi-channel teams to design modern, strategic and thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio) 
  • Comfort overseeing and communicating directly with clients on questions and media plans 
  • Help evaluate timelines and manage daily deliverables 
  • Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights 
  • Manage a large Media Budget and Flowchart 
  • Guide media channel selection and forward think on new opportunities 

Qualifications

  • 3+ years of total experience in a large agency setting 
  • 3+ years of media planning and buying experience in the TV, OLV and digital landscape 
  • 2+ years of experience with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools. 
  • 1+ years of experience managing large / multiple media budgets 
  • 1+ years of experience with B2B media planning
  • Experience promoting collaborative relationships with other teams 
  • Comfortable working with budgets/numbers and an understanding of mathematical concepts 

 

Additional Information

What you get:

  • Generous paid holiday schedule
  • Opportunity to get experience with a variety of leading brands
  • Agile work environment. work from home or in your local dentsu office your preference
  • Comprehensive healthcare plans
  • 401(k) with employer match
  • Flexible time-off
  • 16 weeks paid parental leave

The anticipated salary range for this position is $68,000 - $110,400 Salary is based on a variety of factors including relevant experience, knowledge, skills, and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

#LI-AK8 #LI-Remote

About dentsu
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
https://www.dentsu.com/
https://www.group.dentsu.com/en/

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in ou

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dentsu international

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