Jobs and Careers

Senior Manager Customer Planning

Bentonville, United Statesfull_timeVerifiedPosted 13 Aug 2026

About the role

Have you ever enjoyed Arnold®, Brownberry® or Oroweat® bread? A Thomas’® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann’s® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA!

More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.

#LI-VB1

Come join the largest baking company in the world and our family of 20,000 associates nationwide!

Top Reasons to Work at Bimbo Bakeries USA:

Salary Range: $100,200 - $140,300

Annual Bonus Eligibility

Comprehensive Benefits Package

Paid Time Off

401k & Company Match

Position Summary:

The Sr. Manager Customer Planning is a key member of the Revenue Growth Management team with the core objective of establishing an Optimal Price based on the Value to the Consumer and ensuring a consistent Brand Architecture. This position will be leading a team of empowered Associates with the responsibility of maximizing BBU’s Profits and Share. This will be accomplished with a strong discipline focused on trade planning, financial and quantitative analysis and the oversight of various programs within the given customer(s).

Key Responsibilities:

Collaborate with leadership to lead and define customer strategies and objectives that align with BBU’s overall business direction, quantify the value of opportunities, and ultimately assess progress against goals.
Lead the Customer Team’s monthly strategic planning reviews to analyze business performance for gaps versus plan and lead the development of gap closures/solutions for leadership teams.
Lead the national annual customer planning process which includes strategic alignment and execution of brand expectations, communicating those expectations and meeting all deliverables.
Manage all pricing strategies to avoid market disruption, optimize trade spend, improve ROI, and ensure any promotional activities are within Brand pricing guardrails.
Ensure all Forecasting entries are accurately reflected in BBU’s Trade Promotion Management tool and gain alignment on all final forecasts with the Customer Executive Leadership Team.
Responsible for recruiting, developing, and sustaining a diverse and high-performing team. Coach, guide, and mentor the team in managing and building their capabilities to provide career advancement opportunities within the organization.

Behavioral Competencies:

Empowered Self-starter with the ability to meet deadlines, well organized, and detail-oriented.
Ability to effectively implement programs for area of responsibility.
Ability to collaborate and align cross-functionally within team and with designated customer(s).
Manage multiple projects simultaneously.
Strong written and oral communication skills along with MS PowerPoint presentation skills.
Strong interpersonal skills with the ability to establish and maintain effective working relationships with individuals at all levels of the organization.
Experience working and managing in a remote team setting under pressure and in a fast-paced environment.
Comfortable leveraging data resources, tools, with a high proficiency in building business models in MS Excel
Strong problem-solving and analytical skills, with the ability to determine key issues and develop effective action plans.

Education and Work History:

Bachelor's Degree in Finance or Business-related field preferred. A combination of education, training, and experience that results in demonstrated competency to perform the work may be substituted.
5+ years in Customer Planning, Forecasting, Sales Management or other relevant experience.
Knowledge of IRI data, ability to analyze the data and develop meaningful insights.
Experience managing multiple direct reports.
Strong work ethic, flexibility and ability to multi-task required in fast-paced DSD fresh bakery category.
Computer skills and high proficiency, specifically in Power BI, PowerPoint, Excel,