Senior Manager, Creative Strategist

Company Description

MKTG S+E is a global agency that harnesses the power of sports and entertainment for brands. For over 20 years, we've ignited fandom and innovated activation in the world of sports and entertainment to make something worth noticing, engaging, liking, sharing, and remembering. We leverage deep INSIGHTS and our network of seasoned & creative team members to create IMPACT between properties, fans & brands.

Today, we help brands move at THE SPEED OF FANS which means we aim to know fans better then they know themselves. MKTG S+E is a part of the broader dentsu Sports International network.

Job Description

MKTG Sports + Entertainment is looking for a Senior Manager, Creative Strategist to help in leading our fast-growing Creative Strategy team.

We are looking for someone who is an established leader and strategist, proactive learner, and wordsmith. You will use data to create insights and develop sponsorship platforms and activation plans for our clients. You must be comfortable doing quick desktop research, be a credible C-level presenter in new business pursuits, and have experience with data visualization and design. Agency experience is required.

You will report to the Director of Creative Strategy.

Responsibilities:

• Building sponsorship strategies for our clients that help them activate in an intentional and informed way – this incudes communication frameworks, activation brainstorming, and social ideation
• Collaborate with our data and analytics team to translate business questions into research and analytical plans, utilizing the most appropriate methodology to yield the most actionable insights
• Contribute creative and unexpected insights that can only be found through an integrated data perspective
• Understand the important trends that inspire audience behavior and affect the way that brands communicate – always living at the intersection of brands, culture, and creativity
• Develop thought leadership and audience insights to share with our teams and publish to external marketing channels
• Lead agency collaboration with junior strategist and other departments (consulting, hospitality, social) to guide teams toward collective client goals
• Assist with department admin to support the Director of Creative Strategy – revenue tracking, team task management and briefing, expense management, peer work review, etc.

Qualifications

• 6+ years of strategy and marketing experience and 2+ years in a sports & entertainment industry role
• Experience linking insights to strategy and translating complex ideas into simple and intuitive communications
• Experience synthesizing data drawn from both quantitative and qualitative methods, and using both approaches to formulate hunches, and produce high quality, unique insights
• History of partnering with senior clients to achieve business and marketing goals
• Fly at multiple altitudes, excelling at high-level conceptual strategy work and the details of strategic implementation
• Clear understanding of the sports & entertainment landscape, and how sponsors, leagues, teams, and brands intersect.

Additional Information

The anticipated salary range for this position is $85,000-95,000. Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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