Jobs and Careers

Senior Data Analyst, Marketing

New York City, United Statesfull_timeVerifiedPosted 9 Feb 2026

💰 $160,000/yr($120,000/yr – $160,000/yr)

About the role

About Fora

Fora is the modern travel agency, empowering anyone with a passion for travel to build a thriving advisory business. We're modernizing the $100B+ travel agency industry by combining powerful technology, data, and community to enable thousands of entrepreneurs to build on our platform. Our business-in-a-box platform gives travel entrepreneurs everything they need to launch and scale, from cutting-edge tools and personalized training to a vibrant community and exclusive industry partnerships. At the heart of it all is our mission: to help the next generation of travel entrepreneurs turn their love for travel into a fulfilling career, whether full-time or part-time. We believe that everyone, from seasoned professionals to first-time advisors, can build something both profitable and personal.

Founded in 2021 by seasoned entrepreneurs, Fora has grown steadily since, expanding to a team of 200+ full-time employees based in downtown New York City. In 2025, we announced our $60 million Series B and C investment rounds, led by Thrive Capital and Insight Partners, with participation by previous investors including Forerunner and Heartcore Capital. We've also been recognized as a LinkedIn Top Startup 2024, Fast Company's Most Innovative Companies 2025 and 2023, and Built In 2025 Best Places to Work.

We're building the first truly unified platform for all travel needs—leveraging the best of human expertise and technology to transform how people plan and book travel.

About The Role

We are looking for a Senior Data Analyst to join our growing Data team with a focus on Marketing Science. This person will report to our Manager of Data & Analytics and embed with the Growth team. As an early Data hire at a time of rapid company growth, you will play a key role in shaping what our processes will look like for years to come.

Key Responsibilities

Improve our marketing measurement and optimization programs (e.g. incrementality tests, a/b tests, attribution and potentially media mix modeling).
Lead complex, high-visibility deep dives & analyses that drive business decisions and process or product improvements, particularly around our go-to-market motion.
Be a strategic thought partner to cross-functional stakeholders by identifying opportunities, shaping hypotheses, and delivering actionable insights.
Design and maintain scalable data models, decision tools, and analytics infrastructure (using BigQuery, dbt, and Omni) to empower self-serve analytics.
Drive clarity in measurement and metrics definitions, helping teams understand what is happening in the business and what they can do to improve it.
Promote a culture of data excellence through mentorship, documentation, and training.
Contribute to team strategy, project prioritization, and the continuous evolution of analytics best practices.

Requirements

5+ years of experience in a data analytics role, preferably in a fast-paced, collaborative environment.
Demonstrated experience in marketing analytics.
Proficiency in SQL is essential. Knowledge of Python or R, a plus.
Hands-on experience with modern data analytics stack (e.g. Airbyte, BigQuery, dbt, Hex, Omni, or equivalents), data modeling best practices.
Experience with LLM tools (e.g Claude Code, Cursor, OpenAI Codex), a plus
Strong communication and storytelling skills.
Deeply curious with a drive to learn.
Pragmatic. Looking for real world business impact, not a science project.
A collaborative and empathetic mindset with experience supporting and leveling up your peers.

Compensation

Compensation range for this role can vary widely depending on experience, and for this role an indicative range is $120k-$160k + equity. Final compensation will depend on the level at which the candidate is hired, as we’re considering multiple levels for this role.

Other benefits include: