Senior Content Writing Associate

Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.

Senior Content Writing Associate 

We are looking for a growth-oriented Senior Content Writing Associate to join the Brand and Performance team within our Marketing division. In this role, the Senior Content Writing Associate will focus on developing and executing content strategies that drive website traffic, educate prospects, build our brand, and accelerate conversions across the funnel. Reporting into the Senior Manager, Demand & Lifecycle Content, this individual will be responsible for the creation of a broad array of outputs, from blog copy and educational materials to product guides, email nurtures, and more. As a dexterous and prolific writer, the Senior Content Writing Associate should be well-acquainted with digital marketing best practices and have a solid understanding of organic search trends, growth experimentation, and can work collaboratively with stakeholders to deliver key assets. 

Job Responsibilities 

•  Execute on content marketing strategies that align with our overall marketing goals and target audience segments 

• Craft and curate content that resonates with our brand position, ensuring consistency across all communication channels and reinforcing our unique identity and tone 

• Create compelling and high-quality content and copy for various digital formats, including the website, blog posts, and email nurtures 

• Leverage proprietary and market research to inform the development of compelling industry and use-case specific reports and guides 

• Manage ongoing strategic projects with multiple stakeholders and quick turnaround times 

Typical Qualifications 

•  Bachelor’s degree, preferably in English, Communications, Marketing, or related field 

• 3-5 years of proven experience in B2B content marketing 

• Strong portfolio showcasing prior work, including landing page and web copy, email nurture sequences, long-form blog posts, and articles that have driven measurable results  

• Provide a link to your portfolio of work 

• Extra credit: Please provide a short intro letter explaining why this position interests you 

• Excellent communication skills and a bias for action, with a knack for managing workstreams in a heavily matrixed organization  

• A track record of working with subject matter experts both internal and external to the org who can provide expert commentary for content marketing materials 

• An ability to translate complex healthcare industry topics and data outputs into engaging and accessible content 

• An understanding of SEO best practices and experience generating content that’s optimized for search

About athenahealth

Here’s our vision: To create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.  

What’s unique about our locations? 
From an historic, 19th century arsenal to a converted, landmark power plant, all of athenahealth’s offices were carefully chosen to represent our innovative spirit and promote the most positive and productive work environment for our teams. Our 10 offices across the United States and India — plus numerous remote employees — all work to modernize the healthcare experience, together. 
 
Our company culture might be our best feature. 
We don't take ourselves too seriously. But our work? That’s another story. athenahealth develops and implements products and services that support US healthcare: It’s our chance to create healthier futures for ourselves, for our family and friends, for everyone.  

Our vibrant and talented employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our goal. We continue to expand our workforce with amazing people who bring diverse backgrounds, experiences, and perspectives at every level, and foster an environment where every athenista feels comfortable bringing their best selves to work. 

Our size makes a difference, too: We are small enough that your individual contributions will stand out — but large enough to grow your career with our resources and established business stability. 
 
Giving back is integral to our culture. Our athenaGives platform strives to support food security, expand access to high-quality healthcare for all, and support STEM education to develop providers and technologists who will provide access to high-quality healthcare for all in the future. As part of the evolution of athenahealth’s Corporate Social Responsibility (CSR) program, we’ve selected nonprofit partners that align wit