Senior Content Marketing Manager

At Early Warning, we’ve powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle®, Paze℠, and so much more. As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses.

Positions located in Scottsdale, San Francisco, Chicago, or New York follow a hybrid work model to allow for a more collaborative working environment.

Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire. This position is ineligible for employment Visa sponsorship.

This role will plan, resource, create, curate and syndicate content for delivery to, and through, internal and external audiences as well as serve as an organization and product SME.

Overall Purpose

The Senior Content Marketing Manager is responsible for collaborating to develop and execute the marketing and sales enablement content strategy at Early Warning. They will plan, resource, create, curate and syndicate content for delivery to, and through, internal and external audiences as well as serve as an organization and product SME.

Essential Functions

• Create and execute content marketing plans for the organization and its solutions to drive awareness, generate and advance quality leads, meet or exceed revenue goals, build trust and demonstrate thought leadership

• Develop and define key messages and storytelling elements for the organization and its solutions

• Serve as company, product and industry subject matter expert and editor/brand reviewer for content

• Create and/or work with the extended team to source and produce content in a variety of formats including blog posts, bylined articles, white papers, guides, eBooks, infographics, product briefs, case studies, videos and social posts

• Drive and/or assist with external and internal content distribution and promotion via search (SEO) optimization, social media, email campaigns, newsletters, syndication and paid efforts 

• Engage in ongoing product market research, competitive intelligence and marketing industry knowledge to continually optimize efforts and outcomes

• Work with Product leadership to understand product technologies and capabilities and  competitive landscapes

• Work with Sales leadership to ensure alignment of sales and marketing strategies

• Collaborate closely across marketing, sales, product and other teams and departments to optimize and analyze marketing efforts

• Contribute to internal communications, training and promotion efforts around marketing initiatives and tactic/tools

• Contribute to and support execution of conferences and events including the development of applicable content and promotional copy

• Support the company’s commitment to risk management and protecting the integrity and confidentiality of systems and data

Minimum Qualifications

• Bachelor’s degree in marketing, communications, business or related field or equivalent experience.

• Minimum of 8 years of experience in marketing, communications, or related field.

• Experience working for either a start-up or high-growth organization.

• Results-driven, self-motivated, organized, proactive, collaborative and able to thrive in an ambiguous environment.

• Excellent cross-functional team player that can excel at both strategy and execution.

• Previous experience managing relationships with varying levels of seniority, creating successful marketing programs and go to market strategies for partnership

• High level of personal and professional integrity, sensitivity and confidentiality.

• Financial services or fintech marketing experience a plus

• Background and drug screen

Physical Requirements

Working conditions consist of a normal office environment. Work is primarily sedentary and requires extensive use of a computer and involves sitting for periods of approximately four hours. Work may require occasional standing, walking, kneeling and reaching. Must be able to lift 10 pounds occasionally and/or negligible amount of force frequently. Requires visual acuity and dexterity to view, prepare, and manipulate documents and office equipment including personal computers. Requires the ability to communicate with internal and/or external customers.

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