Senior Communications Specialist, Incident Response

Job Title: Senior Communications Specialist, Incident Response

Work Place Flexibility: Onsite 

Legal Entity: Entergy Services, LLC 

Job Summary/Purpose:

Assist in the development, management and execution of internal and external communications strategies for the incident response business function, in alignment with the company. Develop stories that can be used with all stakeholders across channels to help tell the story of becoming the premier utility. Work with the company’s Public Information Officer as a core member of the communications team supporting Entergy’s incident response function year-round, including severe weather, system emergencies, operational events and crisis activation. Assist with a communications strategy for executive leadership, including written messages, videos, multimedia presentations and creative and humanized storytelling. Ensure alignment amongst operations communications and the overall enterprise. Create goodwill with stakeholders to support Entergy’s collective vision, mission, strategy and stakeholder objectives.

 

Job Duties/Responsibilities:

• Responsible for updating and maintaining the department’s emergency response plans and templates and support in the year-round response planning, training and implementation for the communications department.
• Build and execute communications strategies designed to inform and align cross functional staff and internal and external stakeholders. Monitor industry news and identify emerging issues and potential opportunities.
• Support communication needs for company leadership and multiple businesses, including but not limited to town halls, employee meetings, speeches, talking points, internal memos, presentations, employee articles, news releases, website posts, etc.
• Create feature stories about the business, our operational progress, profiling improvements, highlighting key individuals and teams in the business to illustrate our commitment to effectively tell our story.
• Recommend strategies, produce materials and execute communication plans to support and promote company business objectives, organizational priorities and major functional initiatives.
• Implement broad-based employee communications, such as executive messaging and employee meetings, newsletters, videos, and other tools. Collaborate with company leadership and senior communications staff on the development of key messages, Q&As, and other needed tools. Coordinate layout, production and distribution.
• Research and cultivate knowledge of and use of multi-channel strategies to communicate key Entergy messages and drive operational leaders to amplify messages. Evaluate and recommend usage for optimal positive exposure for the company, its people and its businesses.
• Assist in establishing editorial or departmental standards. May edit the work of and/or provide guidance and direction to others. May require project management knowledge including business processes such as budgeting, purchasing, request for proposal, etc.

 

Other Attributes

Functional Knowledge

Requires conceptual and practical expertise in own discipline and basic knowledge of related disciplines. Attention to detail and ability to manage long-form documents and files is needed for this role. Crisis communications background is a plus. Spanish language skills are a plus but not required for this role.

Business Expertise

Has knowledge of best practices and how own area integrates with others; is aware of peer practices and the factors that differentiate them in the market.

Leadership

Acts as a resource for and adequately supports colleagues; may lead projects with manageable risks and resource requirements.

Professionalism

Maintains integrity and respect for others.

Problem Solving

Solves complex problems; takes a new perspective on existing solutions; exercises judgment based on the analysis of multiple sources of information.

Impact

Impacts a range of customer, operational, project or service activities within own team and other related teams; works within broad guidelines and policies.<