Senior Client Partner, Client Partnership

RKD Group, a direct response marketing and advertising agency, is seeking a Senior Client Partner to help drive revenue and create breakthroughs never thought possible for local and national nonprofit clients. With multiple locations across the United States, RKD Group has helped hundreds of nonprofits raise billions of dollars to fulfill their missions. 

Join our team and assist with marketing and fundraising campaigns for causes such as helping lift children around the world out of poverty, finding and funding a cure for breast cancer, or rescuing animals from abuse.

The Sr. Client Partner will be a primary owner of client relationships along with other Client Partner leaders and will orchestrate the development and execution of omni-channel client strategies. The successful candidate will ideally have a strong Direct Mail background, along with some Digital experience too. The Sr. Client Partner will assume accountability for client retention and overall satisfaction, as well as organic client revenue growth. 

The Sr. Client Partner will develop and foster a collaborative Client Team for each Client, inclusive of Channel Strategy, Account Management, Decision Science Group, Data, Creative and Client Delivery as applicable. They will help approve annual plans and budgets for clients, and help lead account planning and strategy meetings, both internally and with the client. They will be responsible for the creation and finalization of client-specific job strategy documents, ensuring that strategies presented to the client are aligned with their goals, objectives, and visions. The Sr. Client Partner should also have thorough knowledge of the industry in order to accelerate Client and RKD growth.

PRINCIPAL DUTIES AND RESPONSIBILITIES: 

The successful candidate will …

• Build and maintain strong relationships with clients, serving as a primary point of contact for clients
• Develop a deep understanding of client needs, objectives and goals
• Ensure client goals are communicated with the internal client team (inclusive of Channel Strategy, Account Management, Decision Science Group, Data, Creative and Client Delivery)
• Review plans across all channels to ensure comprehensive, omni-channel, cohesive client strategies reach client goals
• Responsible for helping grow client Net ACV and maintaining client profitability at or above pre-determined targets 
• Maintain accurate ACV reporting by Client, as well as managing pipeline opportunities and driving revenue growth for existing clients
• Work with Finance to gain pricing approval for any client renewals or any ad hoc projects
• Collective ownership of RKD Gross and Net Revenue (GAAP basis) Budget and Forecasts for each client relationship with other Client Partner leaders.  As actual revenue is realized, responsible for communicating causes of variance to budget or forecast to the Finance team
• Collaborate with Channel Strategists to identify potential upsell or cross-sell opportunities based on RKD best practices and new innovation 
• Design and lead initiatives to increase client satisfaction and retention 
• Partner with Sales Enablement in business development pursuits
• Responsible for working with the Sales team to manage handoff for new clients, including facilitation of onboarding meeting for new clients and ensuring Client goals and Scope of Work (based on client business model) are documented and understood by Client and all members of the Client Team
• Help lead client annual planning and strategy meetings across all channels; present plan and budget to the client, communicate any revisions suggested by the client, and achieve final sign-off on annual plan and budget
• Review performance of client’s campaigns relative to projections and, if exceeding or missing projections, alert channel strategists for ideas to capture opportunities or close gaps
• Partner with Channel Strategy and Account Management to create and finalize the client-specific job strategy, ensuring it is aligned with client goals and projected results
• Review creative to ensure it is aligned with strategy and client expectations
• Accountable for execution of overall client Annual Plan and Budget according to the Statement of Work
• Ensure Client Team assignments are made across all relevant departments 

EDUCATION, SKILLS QUALIFICATIONS AND EXPERIENCE:

• Bachelor’s degree is preferred.   
• Preferred 5 - 10 years of direct response marketing and/or fundraising experience, preferably with experience in an agency environment.
• Experience with digital and/or direct mail marketing projects is preferred.

Position is remote.