Senior Associate, Change Management & Communications

Location Designation: Hybrid - 3 days per week 

When you join New York Life, you’re joining a company that values development, career growth, collaboration, innovation, and diversity & inclusion. We want employees to feel proud about being part of a company that is committed to doing the right thing. Through various resources and programs, you can grow your career while developing personally and professionally.

Role Overview:
The Change Management & Communications Senior Associate will play a key role in supporting organizational change initiatives by developing and executing communication strategies while also contributing to broader change management efforts. Reporting to the Senior Change Management Leader, this individual will help drive employee awareness, engagement, and adoption of change through clear and compelling messaging, as well as supporting change assessments, stakeholder engagement, and readiness planning. While this is an individual contributor role, experience in coaching or informal leadership within change management or communications is preferred.

What You'll Do:

• Change Communication Strategy & Execution
  • Develop and implement communication plans to support change initiatives, ensuring alignment with the organization’s change management framework.
  • Craft messaging that effectively conveys change impacts, business rationale, and expectations for employees at all levels.
  • Partner with change management, HR, and business leaders to ensure consistent and coordinated communication delivery.
• Content Development & Delivery
  • Create a variety of communication materials, including emails, intranet updates, FAQs, leadership talking points, and presentation decks.
  • Tailor messaging for different audiences to ensure clarity, engagement, and ease of understanding.
  • Support leadership in delivering change messages through written content, video scripts, and live presentations.
• Broader Change Management Support
  • Assist in conducting change impact assessments to evaluate the effect of initiatives on people, processes, and technology.
  • Support stakeholder analysis and engagement efforts to identify key influencers and ensure alignment on change strategies.
  • Contribute to the development of change management toolkits, templates, and best practices to drive consistent execution.
  • Help track adoption, feedback, and success metrics for change initiatives, using insights to refine strategies.
• Stakeholder Engagement & Readiness
  • Work with leaders and managers to equip them with the right tools and messaging to communicate and reinforce change effectively.
  • Act as a liaison between different business areas to ensure alignment and minimize information gaps.
  • Facilitate feedback loops to gather employee sentiments and adjust communication and change strategies as needed.
• Measurement & Continuous Improvement
  • Track and assess the effectiveness of communication and change efforts using surveys, engagement data, and other feedback tools.
  • Identify opportunities to enhance change strategies based on insights, trends, and best practices.
  • Maintain a repository of communication templates, toolkits, and resources for future use.

What You'll Bring:

• Bachelor’s degree i